MGMT 600 Business Planning Seminar – DeVry (Entire Course Week 1 – 8)
| Week, TCOs, and Topics | Readings and Class Preparation | Activities and Assignments |
| Week 1 TCOs A, B, CThe Beginning | Chapter 1: Starting the Process Chapter 2: Getting Your Plan Started Chapter 22: Time-Saving Tips | Assignment:Select teamsTeam charter (includes Business Plan topic) due |
| Week 2 TCO CThe Problem and Answer | Chapter 2: Getting Your Plan Started Chapter 3: Making Your Plan Compelling Chapter 5: Company Description | Assignment:Research of the week: The Problem & AnswerCreate mission, vision, and values statementIndividual assignment due |
| Week 3 TCO CIndustry Analysis | Chapter 6: Industry Analysis & Trends Chapter 8: The Competition Chapter 9: Strategic Position & Risk Assessment | Assignment:Research of the Week: The Marketing PlanIndustry Analysis due |
| Week 4 TCOs B, FThe Marketing Plan | Chapter 7: Target Market Chapter 10: Marketing Plan & Sales Strategy Chapter 14: Social Responsibility & Sustainability | Assignment:Research of the week: the Operations PlanMarketing Plan due |
| Week 5 TCOs E, G, JThe Operations Plan | Chapter 11: Operations Chapter 12: Technology Plan Chapter 13: Management & Organization | Assignment:Research of the Week: the Financial PlanOperations Plan due |
| Week 6 TCOs H, I, JThe Financial Plan | Chapter 16: The Financials Chapter 19: Looking for Money | Polish work completed to date Financial Plan due |
| Week 7 TCOs A, DThe Pitch | Chapter 4: The Executive Summary Chapter 15: Development, Milestones & Exit Plan Chapter 17: The Plan’s Appendix Chapter 18: Preparing, Presenting & Sending Out Your Plan | Assignment:Create exit strategies for Business PlanPrepare and practice PresentationCreate Executive Summary |
| Week 8 All TCOs/TopicsThe Finish | None | Assignment:Present the Business PlanFinal Business Plan due Submit Peer Review |