Recent orders
Fitting In in Sports
Professor Dino Ruta talks about three ways to approach the expansion of sports into new areas.
Cultural minimization pays little or no attention to culture and tradition in the potential host
country, risking rejection of the sport as being at odds with important local norms or physical
infrastructure. Cultural adaptation as an approach simply replaces aspects of play or
infrastructure with local equivalents, potentially changing the fundamental nature of the sport and
making it at odds with international rules. Cultural integration, on the other hand, seeks to retain
the core nature of the sport while adapting local customs and infrastructure to the needs of the
international game.
For this activity, you will look at one aspect of the sport you considered in the prior exercise and
how it might need to adapt to fit into one of the areas you predicted for expansion. For example,
skiing might need to adopt new guidelines for indoor slopes in warm climates such as the Middle
East.
To complete this assignment: Write a short essay (200 words) about one aspect of the sport that
would need to change to be adopted in an area you predicted for expansion. Discuss what
change you would recommend
Safety First in Sport Facilities
Sports venues are large, complex buildings that host thousands of fans and staff during events.
In an effort to provide a safe and enjoyable experience for everyone, venues develop guest
policies and security procedures. Often, guests, staff, or performers find those policies at odds
with their particular situation and wish to have the venue waive one or more rules. In most
situations, the operations staff will have to say no. Learning to do that in a way that provides
good customer service is a valuable skill.
For this assignment, you will draft a written (200 words) response to the performer who wished to
park his vehicles inside of a secure zone as described by Bill Squires in the video.
To complete this assignment: Research a website that provides coaching on how to provide good
customer service while saying “no.” Use the techniques described to write a thoughtful reply to
the request.
