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The four Ps of Marketing

Discussion: The Four Ps of Marketing

Health care organizations can influence a targeted market through the 4 Ps of marketing—product, price, promotion, and place. The 4 Ps, also known as the marketing mix, essentially provide a framework for a marketing strategy. To effectively reach consumers, each of the four components must align. For example, you might have the right product, but if the price is too high or you are not marketing in the correct place, consumers will not buy. For this Discussion, you use the 4 Ps of marketing to assess a health care product or service.

To prepare:

  • Select a health care product or service that you have recently seen in a marketing campaign.
  • Use the four P’s of marketing to assess the product or service you selected.
  • Reflect on the impact of the marketing campaign on your own health care decision making. Consider how the campaign positively or negatively influenced your personal opinions of the health care product or service.

Note: For this Discussion, you are required to complete your initial post before you will be able to view and respond to your colleagues’ postings. Begin by clicking on the “Post to Discussion” link and then select “Create Thread” to complete your initial post. Remember, once you click submit, you cannot delete or edit your own posts and cannot post anonymously. Please check your post carefully before clicking Submit!

Principles of education- Liberty University

Select Your Own Assignment – Board Meeting/PTO Meeting Instructions

Attend a school board meeting of an entire locality or an individual school. A teacher faculty meeting may be attended for this assignment, if employed by the school. The school board meeting for an entire locality is most commonly held once a month. An individual school board meeting is often led by the parent/teacher organization and occurs once a month. You will need to research the school or school system to find out the location, time, and date of the meeting. The meetings are open to the general public. 

Board Meeting Option/Video

A video of a board meeting is provided in the Reading & Study in the event that you are unable to attend your local school board or parent/teacher organization meeting, but still seek to choose this option. 

Assignment Instructions

· The assignment must have a title page and main body of 500 word in summary of the meeting. No reference page is required.

· Provide the following 6 details in the summary: meeting date, location, length, name of school or system, person in charge of meeting, and a description of attendees to the meeting.

· Identify 3 specific topics covered in the meeting with 2-3 supporting details and /or examples.

· Provide personal reflection on 3 meeting topics about the way in which the issues were presented, addressed, and/or solved.

· Provide your general evaluation of the effectiveness of the meeting.

· Follow all APA formatting guidelines. Refer to the APA Basics in the instructions folder.

Important Information Regarding School Districts

Due to strict guidelines provided to Liberty University by the school districts we work with, it is imperative that you review this information regarding school districts.

A number of the school districts we work with request that students not contact them directly regarding any sort of placement (including faculty meetings). To determine what action you will be required to take, review the website http://www.liberty.edu/academics/education/teacher/index.cfm?PID=25664 before proceeding.

This assignment requires you to attend a meeting open to the public unless you are an employee of a school system and regularly attend faculty meetings. Public meeting dates, such as board meetings, can typically be found on the school system websites and/or calendar. Parent/Teacher Organization meeting dates open to the public can typically be found on an individual school’s website. There is typically no reason to contact an individual school or school system to attend a public meeting. Do not contact a school and request to attend a faculty meeting if not employed by the school.

Humanities

Identify key traditions and ideas influencing our culture.

Instructions

In a written response of one to three pages, explain in detail what the Humanities are and how they influence culture?