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Experiences play a vital role in molding ones expectations, desires and dreams about the future

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Introduction

Experiences play a vital role in molding ones expectations, desires and dreams about the future. Where one lives, the people around an individual comprising the family members, neighbors, colleagues, and teachers actually influence the direction ones life take through sharing of experience, looking back at ones life one cannot help but wonder how much the people around one and the shared experience have made what one is today.

Growing up with as the only kid in a family with a variety of handicaps is not easy. I was born with a disability on my feet this in turn affected my growth and my mobility. All through my life Abraham who was older than me helped to move around especially mother who had been very supportive his eyes, and the source of my motivation to me, She was always jovial, whenever other family members were not at home some neighbors stepped in to help look after me. Mum managed to take me to school where I pursued my education with determination.

After my education I managed to get a job at a call center dealing with the environment where I worked for 12 year but I got tired of working at the desk and answering peoples queries and decided that I will go back to school and better my grades in order to get a better job with better pay I did a course in design and graphics and after years of hard work and not forgetting that by now I was already married to Josh who is my husband of 12 years the balancing act of taking care of the house and attending classes was not easy. After finishing my education I managed to get a job at the Nationwide Insurance where I worked for some time but again calamity struck as on my way to work one day slipped of my wheel chair and fell hurting my shoulders I was given some days off but I extended the sick off by a day and I got fired for changing the date on my sick off card. I filed for workers compensation as I had got injured on the way to work.

I love dogs and when I got fired I decided to dedicate all my time to looking after them especially Casey a dog I adopted 12 years ago she is my life. I got another puppy called Daisy whom I got in Indiana after Josh told me of basset hound that he once had while he was a young boy. I took care of her and decided she would start breeding when she turned 1 and half years and when she did she gave birth to a beautiful litter that I ended keeping one and named her Peppy.

Conclusion

After working at the desk for 12 years the issue motivated me to work hard and join the university my graduation was the best moment of my life. Looking back and remembering the challenges I faced gives me the spirit to overcome any obstacles that come my way. I have learnt that the people and things around someone can influence how someone turns out to be and most of all the family members support can determine if a family member rises from the ground and start again.

Distribution at American Airlines

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Distribution at American Airlines

Question 1

Travel agents use Global Distribution Systems (GDS) which can be configured to only indicate the airline’s flights regardless of the fare charged by others. Therefore, the airline will be able to get customers even if its fare is higher than others. Customers buying through the internet will only go for the cheapest tickets hence the airline will not be able to sell their tickets if their fare is high. Most of the airlines which sold their tickets through the travel agents recorded high profits than those which sold through the internet. This is because a number of business customers still preferred booking their tickets via travel agencies.

Question 2

The huge amount of money spent by the American airlines on GDS fees would mostly be paid by the customers. They charged high fees to cover for the GDS expenses. This clearly explains why fares of the airlines selling their tickets through the internet were slightly low. Economic costs would be paid for by charging the travel agents some fee for every segment.

Question 3

GDS’s can use a number of techniques to maintain and guard its present business model. They should allow the travel agents to change or use different GDS’s respectively. Provision of more services to travels agents will also make GDS’s retain and guard its present business model. GDS’s should also provide more information on their financial arrangements with the TMC’s.

Question 4

It is important to implement the source premium policy because this will assist the travel agents in identifying some of the expensive channels. Therefore, they will be able to make important economic decisions for the customers. Implementing this policy will also help reduce GDS expenses.

Distribution and Retailing Channels

Distribution and Retailing Channels

Ways in which conflict may arise within this distribution channels

Channel conflict can be defined as circumstances which force different business people to differ due to similarities in some of their tasks for example how they distribute their products. These conflicts affect the profitability and performances of businesses for they lead to both healthy and unhealthy competitions.

Horizontal channel conflict

This kind of conflict occurs when a party faces conflicts between two of its sales division. This kind of conflict arises between two or more departments of a business. Whereby one department may affect the profits of other departments due to inconveniences .The main reason for this is failure to use intermediaries to manage these departments. For example Fashion wholesalers may face this problem because of carrying out the advertisements and distribution themselves.one department may not be very productive hence it may end up using the profits earned by the other department hence affecting the performance of the whole business at large .this can be by reduced sales to retailers who may end up shifting to other suppliers hence a big loss.

Vertical channel conflict

Vertical conflict arise when a party decides to carry out all the activities without incorporating third parties and they are still relating with them, for example retailers and distributors.in this case the retailers may get very low profits or even end up not getting profits at all. This will automatically discourage them and they may either switch to other channels or to other kinds of businesses and this will affect the wholesalers and they end up making grand losses.

Multilevel Channel Conflict

This kind arises when a wholesaler creates competition between its channels of advertising and distributing and at the same time relating with retailers. This leads to competition increase. This is because costs of advertising and distributing the products will automatically shoot up and these costs will be directly or indirectly transferred to the retailers. This will affect their profits greatly and demoralize then and they may move to other alternatives which may favor them

Conflict resolution

Fashion wholesalers may fall a victims of such conflicts as mentioned above, it is wise for them to apply the suggested below conflict resolution ways;

Fashion wholesalers can fight against horizontal conflicts by ensuring each of its departments is properly managed .for example the showroom department, distribution and the storage department should be continually evaluated to ensure that each department is performing appropriately. Any department that is cutting the profits of other departments should be properly examined and if the problem cannot be adjusted it should be eliminated and a third party can be used.

In the case of vertical conflicts, fashion wholesalers should ensure that they directly distribute their products to the women retailers and not to the consumers directly. This reduces the risks of losing the retailers because their profits will have been affected for they will be forced to sell at the same price as the manufacturers. This will affect the Fashion wholesalers to great extent because they will lose the retailers who are their major customers for they will have opted to do other businesses. Therefore Fashion wholesalers should focus on one kind of a group that is the retailers so as not to interfere with the distribution chain and hence maintaining a health and a conflict free business.

Multilevel channel conflict which is also a threat to Fashion wholesalers can be dealt with by ensuring that the departments in a business don’t compete or no competition with third parties. For example there should not raise a competition between the women retailers and Fashion wholesalers for this will promote disunity and UN necessary disagreements and no productivity at all. The fashion wholesalers should agree with their retailers on how they will distribute their products and also on the prices and then work from that point of view.so that both businesses benefit and profits flow at each level and fairly. Internally the distribution channel should not compete with the storage or the advertisement department. These departments should work harmoniously so ensure overall productivity of the organization. In case of a depart pulling the others down due to one reason or another other departments should be willing to support it that it may not cause negative impacts to all the other departments.

Retail mix for a startup retailer of men’s clothing

A retail mix is where a variety of products may be offered.in this case the retail mix for the men’s clotting may consist of casual wear and official wear.

The following assumptions are made;

The retailer will offer men’s T-shirts. The store department will need to store them according to their sizes, prices and quality .so we are going to assume that the store will have approximately 100 T-shirts for a start.

The T-shirt should be of different sizes since these men are not of the same size, the sizes will be measured by the bespoke tailors. Since we are targeting two different classes of people the quality and the prices should be different. For grade a social class the prices and quality should be higher and better respectively. The type of the T-shirt is also important to consider for in our case we are dealing with men aged 40 and above so they will not automatically buy T-shirts that are styled to suit the youth.This category of people also needs to be addressed respectively so as to win they buy the products. Since this is the start advertisements should be clearly made.