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The benefits of Big Data Recommendation Systems on Different Platforms
The benefits of Big Data Recommendation Systems on Different Platforms
Wang et al. (2020) provide a detailed analysis of the role of big data in the recommendation systems used in modern platforms including Facebook, YouTube, TikTok, and for retail sites. The focus of the article is on the composition of big data in data mining, data sharing, and data analysis. The large amounts of data are leveraged for financial gain and a better user experience for the end user. When applied to massive volumes of data, big data technology may be used for data mining, data analysis, and data sharing, among other things. By leveraging the value of data, big data technology has resulted in tremendous economic advantages for the companies that employ it (Wang et al., 2020). Additional benefits include the ability to assist in the formulation of social and economic policies. Information’s a new service economic model that treats data as a resource and then draws it from a range of different databases and other data sources to provide services to customers. This article is the most relevant I could find in relation to the study topic. This is because of how it relates components of big data with recommendation systems and the financial gain and better user experience that is expected.
A personalized shopping experience was always seen to be a luxury, but now businesses in a variety of industries are attempting to make their clients feel as if they are being treated like royalty at all times. With the help of big data, businesses now know their consumers better (Wang et al., 2020). As a result, understanding the idea and impact of recommendation systems is a must. Based on data analysis, a recommendation system recommends products, services, and information to customers. Recommendation systems, or recommendation engines, are data filtering tools that use machine learning algorithms and artificial intelligence to give the most relevant product to a specific client at the correct time. It will be easier to construct a recommendation engine if a corporation has a large amount of data. As a result, it may give suggestions for increasing revenue and consumer pleasure by giving relevant offers and a personalized purchasing experience.
In the advanced business world, competitiveness has led to innovativeness in every area of life. Wang et al., (2020) provide that big data serves to intensify that competition as people are becoming more predictable and recommendation systems are becoming more accurate by the day. For example, YouTube can now almost accurately predict what a person is interested in watching, including the tailored ads that are played mid-content. In recent years, big data technology has permeated every aspect of people’s lives and is now being used in a variety of industries, including healthcare and financial services, in the banking sector, on the internet marketplace, in the catering industry, in finance, in medical care, in the energy industry, for sports personnel, and in entertainment. Data collection technologies such as wireless sensor networks and big data processing techniques, for example, may one day be used to enable real-world applications such as driverless cars, new computer architectures, indoor localization systems, and road anomaly detection system to name a few examples.
The contribution of Wang et al. (2020) to the latest body of knowledge on big data and recommendation systems will pave the way for the next generation of research. It validates what is already public knowledge on the roles and benefits of big data, and how it will continue to change both the business and the personal user experience scene. Its heavy usage on social media platforms such as YouTube and Facebook will revolutionize how companies reach their target markets. The target industry, majorly platforms that are used for social networking and advertising, will benefit greatly in the near future.
References
Wang, J., Yang, Y., Wang, T., Sherratt, R. S., & Zhang, J. (2020). Big data service architecture: a
survey. Journal of Internet Technology, 21(2), 393-405.
The benefit of social networking for learning among high school student in China
The benefit of social networking for learning among high school student in China
Weibo, WeChat and other social media platforms have become an integral part of everyday life for Chinese students. A significant benefit of social networking sites is that they serve as a modern-day communication channel that can be used for a variety of purposes. Using social networking sites, Ng (2021) reports that Hong Kong high school students can connect more effectively and efficiently with their classmates, instructors, and other stakeholders in the learning and teaching process. It’s crucial for students and teachers to communicate effectively. It will be difficult to teach and learn effectively without strong communication (Kio, 2016). Students may connect with one another, as well as their friends, coworkers, classmates, family, and professors, over the internet. With this, a rebuttal of effective communication is offered on the lines of how social networking sites create distractions due to the various channels that enable waste of time. However, this counter argument cannot overweigh the benefit that social networking encourages pupils to become active learners rather than mere consumers. According to Lai (2019), every high school student will have at least one social networking account in China by 2025. As a consequence, social networking has become an important part of education.
The ability to study online and participate in electronic social networking are two of the most significant benefits of social networking services. As social networking is promoted on practically every major e-learning website, including school-approved sites, traditional education is falling into oblivion (Yan et al., 2021). High school students in China may take lessons online via e-learning websites and improve their knowledge using social media platforms like Weibo, WeChat, Douyin, Zhihu, and the Little Red Book. However, a counter argument emerges that certain information sources on social networking sites are unconfirmed, which may lead to disinformation and deceit, must be highlighted as a major concern and a counter argument. Yet, even with this con, Pagán et al. (2021) point that one of the most significant advantages is the ability to investigate a wide range of topics during the learning process, thanks to the wealth of readily available information sources.
It is possible to increase student engagement by using social networking sites and applications. Throughout China, social networking has piqued the attention of millions of individuals, and the trend is only expected to continue. A similar strategy might be utilized to attract high school students’ attention to educational opportunities available at their respective institutions (Habibi et al., 2018). Weibo, WeChat, Douyin, Zhihu, and the Little Red Book are examples of social media platforms where students and teachers may share knowledge and ideas. The most significant downside is that social networking sites may be used to disseminate bullying and hate propaganda (Hou, 2015). These may have lasting consequences to young learners and could lead to physical harm. Nonetheless, online bullying is a part of social networking as much as there exist bullies in real life.
The ability to collaborate is another key benefit of social networking (Erfani & Abedin, 2018). High school students in China, according to a survey by Wang et al. (2018) may create partnerships to work together to achieve comparable goals in both academics and social life. Students may use social networking sites to obtain and share information from both within and outside the classroom. They also have the ability to create learning materials that are tailored to their own needs. Cooperation and learning may suffer if learners are exposed to inappropriate material (Zhang, Wang, & Huang, 2019; Ha et al., 2018), due to a lack of basic content screening mechanisms (Memon et al., 2018). Collaboration may turn into concern if proper information is not availed to high school students.
References
Erfani, S. S., & Abedin, B. (2018). Impacts of the use of social network sites on users’ psychological well‐being: A systematic review. Journal of the Association for Information Science and Technology, 69(7), 900-912. https://doi.org/10.1002/asi.24015
Ha, L., Joa, C. Y., Gabay, I., & Kim, K. (2018). Does college students’ social media use affect school e-mail avoidance and campus involvement? Internet Research, 28(1), 213–231. https://doi.org/10.1108/intr-11-2016-0346Habibi, A., Mukminin, A., Riyanto, Y., Prasojo, L. D., Sulistiyo, U., Sofwan, M., & SAUDAGAR, F. (2018). Building an online community: Student teachers’ perceptions on the advantages of using social networking services in a teacher education program. Turkish Online Journal of Distance Education, 19(1), 46-61. https://doi.org/10.17718/tojde.382663Hou, H. (2015). What makes an online community of practice work? A situated study of Chinese student teachers’ perceptions of online professional learning. Teaching and Teacher Education, 46, 6–16. https://doi.org/10.1016/j.tate.2014.10.005Kio, S. I. (2016). Extending social networking into the secondary education sector. British Journal of Educational Technology, 47(4), 721-733. https://doi.org/10.1111/bjet.12259
Lai, C. (2019). The influence of extramural access to mainstream culture social media on ethnic minority students’ motivation for language learning. British Journal of Educational Technology, 50(4), 1929-1941. https://doi.org/10.1111/bjet.12693Memon, A., Sharma, S., Mohite, S., & Jain, S. (2018). The role of online social networking on deliberate self-harm and suicidality in adolescents: A systematized review of literature. Indian Journal of Psychiatry, 60(4), 384. https://doi.10.4103/psychiatry.indianjpsychiatry_414_17Ng, T. K. (2021). New interpretation of extracurricular activities via social networking sites: A case study of artificial intelligence learning at a secondary school in Hong Kong. Journal of Education and Training Studies, 9(1), 49-60. https://doi.org/10.11114/jets.v9i1.5105Pagán, F. J. B., Martínez, J. L., Máiquez, M. C. C., & Reche, I. S. C. (2021). Participation in social networks by secondary school students. Educación XX1, 24(1), 1-20. https://doi.org/10.5944/educxx1.26844Wang, P., Wang, X., Wu, Y., Xie, X., Wang, X., Zhao, F., … & Lei, L. (2018). Social networking sites addiction and adolescent depression: A moderated mediation model of rumination and self-esteem. Personality and Individual Differences, 127, 162-167. https://doi.org/10.1016/j.paid.2018.02.008Yan, L., Whitelock‐Wainwright, A., Guan, Q., Wen, G., Gašević, D., & Chen, G. (2021). Students’ experience of online learning during the COVID‐19 pandemic: A province‐wide survey study. British Journal of Educational Technology, 52(5), 2038-2057. https://doi.org/10.1111/bjet.13102
Zhang, S., Wang, X., & Huang, H. (2019). Research on the Factors Affecting the “Internet +” Reading Effects Among Primary and Middle School Students. 2019 International Symposium on Educational Technology (ISET). https://doi.org/10.1109/iset.2019.00069
The Atomic Café
The Atomic Café
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The Atomic Café
The atomic café is a 1982 American movie and it covers the issues to do with the cold war and the issue of the atomic bomb. It is a very well thought out movie and acts to bring out the truth about the American government about how it maintained the peace of the country and made sure that no one was that much concerned even when things seemed different and difficult in terms of the country’s relation with other countries and war. The movie uses real videos like military training videos, newsreels and other footage. The most surprising thing in the movie is how it uses dark humor to present issues (Rizvi, 2014).
Through dark humor, the issues being resented as not entirely seen as difficult or so scary as most people would expect. The fear of atomic bombs affected the lives of Americans in a greatly negative manner. For instance, the Americans lived in fear about atomic bombs around the time when they were being produced and because of this, the people were somehow blaming the government for the events that were taking place at that time. I think the film is one of the greatest films produced since with original material it becomes very easy to make people believe or even understand what was happening (Rizvi, 2014). The original material used in making the films makes the film so relatable as some of the things presented and places remain the same even up to today and this makes the film closer to the audience than the others.
Reference
Rizvi, W. R. (2014). The Atomic Café (1982): Nuclear Paranoia in a Cold War Classic.