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The Desirable Authentic Culture of the Dominicans
The Desirable Authentic Culture of the Dominicans
Name
Institution
The Desirable Authentic Culture of the Dominicans
Introduction
In the year 2018, activists, community leaders and elected officials established the Little Dominican Republic at the Washington Heights to honor the Dominican communities that have resided in the region despite its harsh conditions (Hobbs, 2018). The Little Dominican Republic is a cultural and commercial designation in the neighborhood of Inwood and Washington. The selected location features terrific historical and cultural landmarks that entail the George Washington Bride, The City College of New York, The Met Cloisters and the Morris-Jumel Mansion. Varied Dominican immigrants have significantly influenced the culture of the designated area. Besides, the residents of the Little Dominican Republic have developed the area into a beautiful and clean place with great apartments. Hence, the area is chosen to be protected and celebrated as a precious entity for Washington and the US community. People from various parts of the world and the US would visit the Little Dominican Republic to experience and appreciate its rich culture.
Thesis
The little Dominican Republic prides itself of a vibrant culture that is shaped by particular aspects that promote wellbeing of its residents and visitors.
Culture of The Little Dominican Republic
Rich cuisine and Food Items
The Little Dominican Republic boasts of its rich culture that attracts numerous tourists from across the globe. The first aspect that makes the region unique is its special food and cuisine. Authentic cuisine is crucial in reinforcing the quality of food items (Mohammad & Chan, 2011). Dominicans sell different types of locally generated food items in varied points. For instance, vendors sell fresh fruits while hawkers use food carts to transport and present their authentic cuisine. The Dominicans strive to offer quality dishes and other food items to meet expectations of their customers. The quality local dishes include cow’s feet dish cocido de pata de vaca and pork dish locrio de longaniza. Consequently, the residents enjoy their traditional recipes that could not be found in other Americanized eateries. Subsequently, many individuals who are interested in the Spanish dishes would visit the Little Dominican Republic to enjoy them. Moreover, some fruits that entail empanada and passion fruits grow naturally on the island. The rich cuisine and numerous food items that are readily available in the area makes it more comfortable.
Socialization
Socialization is a critical practice that promotes social cohesiveness and encourages developments in communities (Bisin & Verdier, 2011). Luckily, the Dominicans embrace the desirable characteristic since they are accommodative and social people who enjoy creating congregations. Accordingly, the Little Dominican Republic is renowned for its capability to hold and encourage groupings. During favourable weather conditions, residents gather in various points including the sidewalks, parks and other outdoor places. During such gatherings, the locals engage in different activities including playing the game of dominoes and chatting with their colleagues. Consequently, the local community values socialization and interactions that create a sense of togetherness and feeling of wellbeing. Moreover, the residents are creative in developing places for congregations following the relatively inadequate places of congregation.
Youths Are Actively Engaged in their Communities
Teenagers are essential persons in the society who could contribute immensely to the development of their communities when well-empowered since they are energetic individuals (Serido, Borden & Perkins, 2011). Youths in the Little Dominican Republic are active individuals who strive to remain relevant and play key roles in societies. Many youths have joined effective groups that include the People’s Theatre Project that serves to express the concerns and issues facing the youths. Youths would gather to express and discuss various issues. Eventually, selected leaders would present their conclusions and concerns to relevant authorities. Consequently, many youths lead better and informed lives.
Use of Theatres to Address Key Issues
Nations and societies would develop by encouraging and acting on feedback and opinions of their citizens. Various participants use the strategically positioned theatre on the Broadway between 214th and 213th streets to address critical issues affecting the locals that comprise the Latino and Dominican communities. Since immigrants constitute most of the region’s residents, certain aspects about bullying ins schools, racism, immigration and housing act as the most common sources of issues and concerns that would be tackled in the theatre. Moreover, the theatrical events attract numerous parties including neighbouring schools.
Talented and Hard-working People
Residents of the Little Dominican Republic which comprise the Latinos and Dominicans are hard-working individuals who explore their talents to make the area beautiful and comfortable. The varied practices that include the use of authentic cuisines, locally available fruits, theatre and congregations demonstrate such desirable characteristics of the residents. The designated area could not attain its current vibrant state if not for the great work and contributions of its citizens (Mendick, Allen & Harvey, 2015).
Excellent Understandings Among the Residents
Locals tend to enjoy peaceful coexistence that is rooted mainly in their capacity to interact extensively in various social places such as barbershops (Zhou, 2011). Besides, the locals seem to understand the diversity in human thoughts and expectations since they encourage constructive debates and chats. Moreover, the use recreational activities that include gaming contribute significantly to strengthening the social togetherness and a sense of belongings. The residents are like brothers and sisters or other close relatives who are closely related. Consequently, every resident of the area endeavours to make life of their colleagues better and enjoyable. As a result, the accommodative culture attracts more individuals who would like to come and experience while learning from the locals. Since the locals treat everyone with lots of respect and understanding, residents and visitors enjoy staying in the area.
Use of Spanish Language
Spanish serves as the most common language spoken by the residents since most of the locals are from the Spanish origin. Accordingly, majority of the residents enjoy a sense of being home away from home following the favourable environment where individuals communicate using their most preferred language, both spoken and non-verbal (Ochs, & Schieffelin, 2017). The locals lead better and more satisfying lives following the seamless communication that enables each person to express their concerns while relaying their contributions to the betterment of the area. However, the use of Spanish could adversely impact on the other locals including the Latinos and other visitors. It would be relatively challenging for the Dominicans to effectively communicate with the other communities, a practice that could attract isolation. Fortunately, many locals understand the English language that could facilitate effective communication with other non-Spanish individuals.
Conclusion
The Little Dominican Republic is a beautiful place that was designated to protect the tremendous Dominican culture. The locals exhibit desirable characteristics that include socialization, use of authentic cuisines, robust understanding among each other and hard-work. However, the region could face unwanted effects following the use of the Spanish language in most of the social places. Even so, it is crucial that the Little Dominican Republic is established and protected to conserve and protect the popular culture.
References
Bisin, A., & Verdier, T. (2011). The economics of cultural transmission and socialization. In Handbook of social economics (Vol. 1, pp. 339-416). North-Holland.
Hobbs, A. (2018, September 23). Why Manhattan’s ‘Little Dominican Republic’ is a home away from home for recent immigrants. Retrieved November 17, 2019, from https://www.amny.com/news/little-dominican-republic-new-york-1-21191574/.
Mendick, H., Allen, K., & Harvey, L. (2015). ‘We can get everything we want if we try hard’: young people, celebrity, hard work. British Journal of Educational Studies, 63(2), 161-178.
Mohammad, T., & Chan, J. K. L. (2011, July). Authenticity representation of Malay Kelantan ethnic cuisine. In The 2nd International Research Symposium in Service Management, Yogyakarta, INDONESIA.
Ochs, E., & Schieffelin, B. (2017). Language socialization: An historical overview. Language socialization, 1-14.
Serido, J., Borden, L. M., & Perkins, D. F. (2011). Moving beyond youth voice. Youth & society, 43(1), 44-63.
Zhou, T. (2011). Understanding online community user participation: a social influence perspective. Internet research, 21(1), 67-81.
The Design of Digital Information Management System for Chinese Optical Stores
The Design of Digital Information Management System for Chinese Optical Stores and the Promotion and Application of Digital Marketing Management System Marketing in Retail Market
Background to the main issue:
The establishment of China’s first e-commerce sector signaled the beginning of a new era in the country’s economy. Digital economy created more than a third of the nation’s gross domestic product (GDP) in 2020, according to (Karine, 2021). During the same year, more than a quarter of China’s physical product retail sales were conducted online, a figure that was far higher than the global average of 18 percent. In 2020, China accounted for more than half of all e-commerce retail sales worldwide, dwarfing the total amount of sales in Europe and America combined (Couture et al., 2021). With a total population of over 780 million people using e-commerce services, China has the world’s largest number of digital purchasers today (Yu & Cui, 2019). A movement in customer purchase behaviors is driving a shift away from brick-and-mortar businesses and toward online retailers, with China, the world’s largest e-commerce industry, projected to grow at a quick pace of 17.2 percent in 2019 as a direct result of this shift in shopping patterns (Li, Frederick, & Gereffi, 2019). As a consequence of these advancements, it is anticipated that the value of e-commerce will increase in the near future. Chinese e-commerce has grown rapidly as a result of widespread Internet and smartphone usage, improved consumer confidence in online purchases, e-commerce platforms, and a diverse variety of alternative payment solutions such as Alipay and WeChat Pay.
E-commerce in China is very developed, and the country’s Internet economy is quickly developing as a result of the country’s demographic dividends and traffic. In addition to the enormous Taobao, JD.com, and other online integrated retail platforms, WeChat, which offers instant messaging services, has started to construct micro-shops and introduce adverts into the circle of friends of those who use the service (Li, Frederick, & Gereffi, 2019). Douyin, which began with music-related creative social short films, has now expanded to include e-commerce models such as live streaming and online celebrity advertising as well as other services. Aside from that, they offer a number of financial services, such as payments and loans. In addition to banks, Chinese consumers may use online marketplaces Taobao and WeChat, as well as meal delivery services such as Meituan and Ele.me. Users are able to get funding. China has around 900 million internet users (Luo, Wang, & Zhang, 2019). China’s Internet is reliant on its large population for its quick growth, acquisition of market share, and ability to continue to gather funds.
Due to industry change and e-commerce behemoth domination on the C-end market, we choose to concentrate on the B-end market. The world’s biggest maker and exporter of optical products, China, has just surpassed 90 billion dollars and is on course to surpass 100 billion dollars in the next two years. According to the latest estimates, China presently has 31,000 optical establishments. A few large corporations dominate the UK, where four giants control the market: Specsavers, Boots, Vision Express, and David Clulow. These four businesses have over 1,000 stores in the UK, and they focus on crowds, pricing, and eyewear categories (Jin & Shin, 2020). These four giant eyewear brands are almost identical in terms of strategy, production, target markets, and corporate culture. As a consequence, the B-end side only has an insignificant amount compared to the C-end.
Few well-known names, such as Tyrannosaurus and its sub-brand Mosen, Mu Jiu Shi, aojo, and other quick fashion enterprises popular with youths, disguise the fact that China is the world’s biggest maker and exporter of eyeglasses. The presence of these local Chinese brands and their mediocre performance against international brands covers up the fact that China is the world’s largest manufacturer and exporter of eyewear. This has happened in part due to the global glasses business being controlled by behemoths and operating as a near-monopoly. Affecting the value of China’s large eyewear market, huge firms use techniques like mergers and acquisitions to hinder the country from growing its brand. As a consequence, the Chinese eyewear industry has a wide range of brands, but just a few well-known names. Famous brands’ items look and feel great, but they are 1-3 times more expensive than other eye brands’ products since they have their own stores and distribution networks. Our clients are not household names, but rather methods and processes. We also opted not to manufacture optical glasses since the world’s most well-known brands of optical lenses are likewise monopolized. Jiujiumu chose to develop and promote the company’s digital marketing management system based on China’s WeChat applet to carry out brand promotion and marketing services for China’s glasses industry and develop an APP in this context instead of using WeChat applet all the time.
Research Question(s):
How can Chinese optical store owners improve awareness reduce training costs?
What approaches can be used to maintain the trends in the glasses sector as a fashion attribute?
How can store owners adapt to the demands of a post-Covid world?
Can the time taken by the SaaS system be reduced to have efficiency?
What methods can be applied to increase store owner adoption of digital marketing system and apps to promote products?
Method and Approach:
In order to answer the research questions, this study will use a qualitative research strategy that will incorporate case study methodology and interviews. The qualitative approach will be used in this research since it will be concentrating on the generation of knowledge rather than numerical representation of data. The goal of using a qualitative technique is for the researcher to be able to generate in-depth material (O’Connor & Joffe, 2020), as well as descriptive information in order to get a deeper understanding of the subject at hand (Shenton, 2004). Beginning with published research on digital marketing in China and other conventional marketing tactics, as well as their most recent developments in the financial industry, which are causing China to make headlines on a global scale, we’ll look for, investigate, and evaluate the findings of this research. The paper will look at why the rise of the e-commerce sector is speeding the development of foreign brands at a faster rate than the development of Chinese companies, particularly in the eye wear industry and market. Specifically, the researcher will make use of the resources available through the University of Leeds Library and on-line resources such as Google Scholar and EbscoHost in order to locate relevant articles, journals, and publications on digital marketing and how it relates to the Chinese eye wear industry as compared to the UK, Japan, and the United States.
The research will follow and document business practices for 99 eye wear stores regarding Jiujiumu brand promotion and marketing service provider in China’s glasses industry in China. In addition to the above, the research will introduce new strategies to business owners. The most difficult thing for normal shop owners to deal with is having a lot of mixed-brand goods that need to be sold. As a result, an inventory system that can be used on both mobile phones and computers. Because it doesn’t require the use of an extra tool, it is easier to use than the traditional method of inventorying things. Merchants can use their phones to scan the code, which lets them quickly update and write off their inventory. Because of technological limitations, stores can’t use digital management and collect customer information preferences data together because they don’t have enough space. As part of the system, it is easier to keep track of customer sources digitally and make unique files for each one. By looking at the store’s database feedback, store owners can figure out what people in the neighbourhood like to buy and how much they use. This includes people of all ages and genders. It will be possible to gather information about the most popular styles in the area, as well as improve and improve existing products, in order to come up with new glasses for OEMs to make.
In order to address some of the research questions, current developments in the FinTech business, as well as its marketing channels and potential disruptions, will be critically examined from a critical point of view, as will some of the research questions themselves. A critical qualitative analysis will be conducted with the goal of developing a long-term digital marketing strategy for Chinese eye wear stores and evaluating the impact on the optical industry. All of this will be combined to form a long-term digital marketing strategy for Chinese eye wear stores and evaluate the impact on the optical industry. Interacting with persons working in the Chinese optical wear business, including as shop managers, owners, manufacturers, and consumers, will be very beneficial to this research’s outcome.
Throughout the course of this study, the researcher will conduct a minimum of 12 interviews with eye wear industry professionals and members of the industry network. The general goal is to record the interviewee’s responses in order to utilize them in the future (with their consent and thorough explanation of purpose, consent signing, anonymity, and privacy issues addressed). The information and insights acquired via this technique will be used to enhance and criticize the overall study project as a whole. Every aspect of this qualitative study, analysis, and conclusion-drawing will be carried out utilizing theme analysis, which will make use of coding to integrate and explain the information gathered.
Timetable of Project Activities and Key Deliverables:
The most important deliverable is a 12000-word dissertation to be submitted to the Leeds University School of Business. The complete document will have chapters with the following headings: Introduction (chapter 1), Literature Review (chapter 2), Case Study Review (chapter 3), Results (chapter 4), Discussion (chapter 5), Summary and Recommendations (chapter 6). Additionally, the report will include a references and appendices section in accordance with the University’s specifications. Others include a quick summary paper sent to the participants and weekly drafts of chapters to the supervisor who will be reviewed and commented on.
Resources:
My experience and lessons gained throughout the course
The University library and access to high quality academic journals and materials:
•Journals and textbooks that are available from the university’s library either online or offline
•Web search engine Google Scholar
•Other relevant authentic websites accessed through Google
Interviews and case study revelations from eye wear industry stakeholders
Software- Microsoft Excel and NVIVO for qualitative analysis.
Supervisor input and faculty members
References
Couture, V., Faber, B., Gu, Y., & Liu, L. (2021). Connecting the countryside via e-commerce: evidence from China. American Economic Review: Insights, 3(1), 35-50.
Jin, B. E., & Shin, D. C. (2020). Changing the game to compete: Innovations in the fashion retail industry from the disruptive business model. Business Horizons, 63(3), 301-311.
Karine, H. A. J. I. (2021). E-commerce development in rural and remote areas of BRICS countries. Journal of Integrative Agriculture, 20(4), 979-997.
Kwak, J., Zhang, Y., & Yu, J. (2019). Legitimacy building and e-commerce platform development in China: The experience of Alibaba. Technological Forecasting and Social Change, 139, 115-124.
Li, F., Frederick, S., & Gereffi, G. (2019). E-commerce and industrial upgrading in the Chinese apparel value chain. Journal of Contemporary Asia, 49(1), 24-53.
Luo, X., Wang, Y., & Zhang, X. (2019). E-Commerce development and household consumption growth in China. World Bank Policy Research Working Paper, (8810).
Ma, S., Chai, Y., & Zhang, H. (2018). Rise of Cross‐border E‐commerce Exports in China. China & World Economy, 26(3), 63-87.
O’Connor, C., & Joffe, H. (2020). Intercoder reliability in qualitative research: debates and practical guidelines. International journal of qualitative methods, 19, 1609406919899220.
Shenton, A. K. (2004). Strategies for ensuring trustworthiness in qualitative research projects. Education for information, 22(2), 63-75.
Tang, W., & Zhu, J. (2020). Informality and rural industry: Rethinking the impacts of E-Commerce on rural development in China. Journal of Rural Studies, 75, 20-29.
Wang, Z., & Kim, Y. (2018). How marketing factors influence online browsing and sales: evidence from China’s e-commerce market. Journal of Applied Business Research (JABR), 34(2), 253-264.
Yu, H., & Cui, L. (2019). China’s e-commerce: empowering rural women?. The China Quarterly, 238, 418-437.
Porters Five Forces, Generic strategies, Value Chain
Porters Five Forces / Generic strategies / Value Chain
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Porter’s Five Forces technique is a very significant tool which attempts to point out at some of the significant strength in every business situation. These forces helps in identifies some of the competitive intensity as well as overall industry profitability. The Porter’s tool highlights competition from both external and internal sources. The strengths identified by the Porter’s tool may help a business to understand her strength in the competitive position as well as the strength of a place or step that the business wants to make (Porter, 2008). It is therefore clear that by identifying strength position, business can take fair advantage, eliminate wrong situations and eventually creating sustainable advantage.
Supplier power is one of the important forces which help business to determine ease of driving up prices by the suppliers. Business may counterbalance this force by standardizing specifications in parts for it to change among suppliers easily. Business may decide to add more vendors or even change technology to eliminate coming together of strong suppliers. By standardizing specifications, adding more vendors and changing technologies, it would be easy to weaken supplier power hence creating sustainable advantage (Porter, 2008).
Additionally, there is buyer power which includes the number of buyers as well as their importance to the business. Business would have sustainable advantage if the number of buyers who can control the business and lower down pressure. Business should therefore attempt to disperse their buyers and ensure that not a few buyers can control it by dictating transactional terms.
Moreover, business may have tremendous strength if there are few competitors in the industry. Competitive rivalry is a very crucial force that every organization must take serious note of. For sustainable advantage, a firm may decide to differentiate her products and add value as a way of staying ahead of their competitors. This will also reduce the threat of substitution through supplying of unique products that cannot be easily substituted hence boosting a business power. Furthermore, threat of new entry is very important because the easier it is to enter the market due to minimal cost and time, the bigger the threat. An organization should try as much as possible to guard her key technologies and increase economic of scales which strengthens durable barriers hence providing favorable position (Porter, 2008).
It is important for every business to create value since it is out of the value created that the profit margin rises. Every organization can only have competitive advantage when it provides more value to her customers because value chain activities determines both costs and influences profits. An organization must identify sub activities in her primary activities to ensure sustainability advantage. It is important to identify direct and indirect activities as well as quality assurance (Porter, 2008).
Adding value to direct activities and allowing them to run smoothly is very vital in boosting the overall value of a firm. There are also quality assurance actions that guarantee meeting of necessary standards that improve quality of both direct and indirect activities. Also, ascertaining sub activities for every support activity such as Human Resource Management, technology development and procurement activities that add value to the primary activity. Identification of links between the value activities may also boost competitive advantage from the value chain perspective (Porter, 2008).
Choosing the best generic strategy to trail strengthens all other strategic judgments made by the business. An organization must consider her capabilities and strengths before choosing the best generic strategy. Importantly, every generic strategy requires thorough SWOT analysis so as too come up with the best one. Moreover, five forces analysis should be carried out by the business to evaluate and analyze the industry in which the business deals in. Finally the business should compare SWOT analysis of the viable generic strategy with the Five Forces analysis and ensure that all the supplier power, buyer power, threat of substitution, threat of new entry and eventually boost competitive rivalry (Porter, 2008).
How Porter’s Five Forces apply for internet base company
Potential of New Entrants
Barriers to entry in the internet industry is very high because the current players have several servers located in many places worldwide and have gathered several years’ worth of data regarding user habits. It is therefore apparent that any new entry would be obliged to provide superior search results at a high speed to positively position itself in the competitive market. There is also huge starting capital required to get into the industry.
Supplier power
Supplier power is usually low in the internet industry and is not expected to rise as long as the particular companies maintain their dominance. There is low bargaining power as well as low product differentiation relative to the internet.
Buyer Power
Buyer power is very strong in the internet industry there are many competitors hosting alternative to the company offerings. Most of the internet company services are free and they predominantly rely on advertising which gives them a huge percentage of revenue.It is also interesting to note that internet companies do not have a few buyers control their businesses thus giving them strong buyer power.
Substitution Threat
The internet companies have commanding presence because the internet is the chief source of information due to the strong search engines. It is obvious that so far, there is no and perhaps there will be no foreseeable substitution for the internet thus making threat of substitution low.
Competitive rivalry
There are few competitors in the search engine including, Google, Yahoo and MSN which grasps a huge majority of internet services. It can be concluded that Internet Company’s competitive rivalry is moderate because all the players in the industry have the opportunity to be successful.
Reference
Porter, M. E. (2008). On competition. Boston, MA: Harvard Business School Pub.
