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Fruit, Vegetable Costs Surge In Queensland
Fruit, Vegetable Costs Surge In Queensland
The Queensland horticulture industry is crucial in Australia’s food chain link. Queensland is the leading producer of fresh produce such as fruits and vegetables in Australia whereby it supplies about 28% of horticulture produce. The recent Queensland flooding, which, affected about 14% of the nation’s fruit and vegetables produce areas affected the Australia’s supply of fruits and vegetables. The consistent rainfalls and the subsequent Queensland flooding damaged and disrupted harvests for horticulture especially, fruits and vegetables such as pumpkins, tomatoes, capsicum, celery, avocados, lettuce, broccoli, potatoes, mangoes, bananas, melons grapes and seedless watermelons.
This reduction in produce of fruits and vegetables has affected the horticulture industry economy negatively making it decline by 10% overall for 2011 leading to a combined loss of $560 million. The shortages of fresh fruits and vegetables have made the prize of the products to go high. This has led to small business owners to quit from preparing and selling popular salads and fresh fruit juices. An interview with sumo salad Charlestown square and Westfield kotare owner Mr. Paul Phelan said that he had been forced to substitute ingredients in some popular salads because of the problems he encounters with supply. He further said that it was difficult for him and other business colleagues to find pumpkin and cos lettuce and if they found one, it was of the poorest quality and very expensive. The price of pumpkin had tripled due to the floods from $1.5 to $6 a kilo and of bad quality.
Summarily, Paul highlighted that cos lettuce was completely not in the market and he substituted it with iceberg lettuce and said that he had to make difficult business decisions to avoid his margin shooting.
The flood crisis made it hard for the people to get fresh and quality fruits at affordable prices. For instance, pineapple and oranges had doubled in price although they are common ingredients in the market. Pineapple, which used to cost $28 a box, now costs $56 a box likewise to oranges. All other fruit boxes had risen by at least $10 a box.
International Monetary Fund (IMF) (2008) provides that the model of supply and demand can be used to show, the likely short-term impact of the flood on the price and quantity of fruits and vegetable in the Australia market. The supply and demand model applies two assertions about how people will act. First, the model will show the amount buyers will be willing and ready to buy depending on the price and other factors that are assumed constant. Second, the model shows the amount the sellers are willing and ready to sell depending on the price and other factors that are assumed constant. Mathematically the model is
Qd=f(prise, X)
Qs=g(prise ,X)
Where X represents constants. For simplicity we can have a simple system that has an equilibrium condition that is Qd=Qs. This implies that if the amount sellers are willing to buy is equal to the number buyers are willing to buy an equilibrium exists. The flood causes the prise of the fruits and vegetables to go high and as well make the quantity of the products cone down. Economically we can say that, the smaller the quantity supplied the higher the prize the product will cost. This is provable from the essay above as the prizes of fruits like pineapples and oranges double with the decrease of their supply due to Queensland floods. By plotting the quantity demanded and the prize it is evident that when the price are high quantity demanded if low and whereas when the prize is highest the supply also goes high. With this graph equilibrium price is at $3 .
The short-term effect on the fruits and vegetables due to the Queensland flood will affect the quantity supplied and likely the selling prize. Quantity supplied will really change unless changes occur in the expectations of the product. Assuming there is no change in expectations of fruits and vegetables in Australia, only the supply curve will shift to the left while demand curve will remain unchanged. The model below represents this change.
The equilibrium prize goes high as the quantity supplied drops.
If the technological breakthrough ensures that the Australia begins to import pumpkins, which are as good as, domestics are one then, the demand for the scarce product will increase. In addition, the supply will increase. This wills make the demand curve to shift slightly towards the right and the supply curve to shift towards the left resulting in higher equilibrium price and quantity. Sellers of pumpkin in the market will change their behavior to capitalize on the high demand and thus will only move along the supply curve. The model below shows the change of demand curve.
However, if consumers are uncertain regarding the quality of imported pumpkins, use the demand and supply analysis to explain the impact on the pumpkin soup market in the restaurant industry.
If the consumers are uncertain regarding the quality of imported pumpkins they will have divided mind and this will affect the way they will react to the product. The perception the customers / consumers will influence negatively or positively the pumpkin soup in the restaurant. The forces of demand and supply will determine the market prise of the pumpkin soup. Demand for the pumpkin soup which also refers to the ability of the consumers willing and able to buy the soup can be enhanced by the following factors. Price of other related products; the prize of the local pumpkin soup will affect the pize of the imported pumpkins soup. This is because the new soup has not been accepted yet by consumers and its quality is still under scrutiny.
The income of the people will also influence the market of the new product. A rise n income increases people’s purchasing power to buy more products or demand for new markets exploration by using new products.
Taste; since the consumers have not yet chosen the pumpkin soup subjectively it becomes hard for the new product to be sold. The soup may find rebellion at first but when the customers will have known its quality then it will begin to sale in the restaurants.
Expectations of future demand; given that the pumpkin is imported while there is a shortage in fruits and vegetables in Australia due to floods, future demands of the soup may make the customers to go for the soup especially if the soup proves to be good in quality(Ivanic, and, Martin. (2008)..
Substitution effect; given the situation o f local domestic pumpkins scarcity calls for substitutes to serve the customers. The new pumpkin soup although has not been proved to be quality will supplement the local scares pumpkin soup or even substitute it if its prize will be lowers than the local one.
Conclusion
An increase the demand while holding the supply constant causes the prize to increase. Whereas the decrease in demand with supply held constants, cause the price to decrease(Ivanic, and, Martin. (2008)..
The law of demand says that the quantity demanded varies inversely proportional to the price while the things are held constant. The higher the price the smaller the quantity and the lower the price the larger the quantity demanded. The law of supply also states that the higher the product price while other factors are held constant the higher the demand for quality .the lower the price the smaller the quantity and the higher the price he greater the quantity is supplied (Ivanic, and, Martin. (2008).
Reference
International Monetary Fund (IMF). (2008). Riding a Wave: Soaring Commodity Prices May Have aLasting Impact. Washington, D.C.: Finance and Development, Volume 45, Number 1March.
Ivanic, M. and W. Martin. (2008). Implications of Higher Global Food Prices for Poverty in LowIncome Countries. Washington D.C.: World Bank, Policy Research Working Paper 4594,
http://www.theherald.com.au/news/local/news/general/fruit-veg-costs-surge/2056289.aspx
Front End Needs Analysis for the Teddy Bears site
Running Head: Front End Needs Analysis for the Teddy Bears site
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Target audience
Teddy Bear site offers the best solution for those who love teddy bear and plush. It is an enthusiastic site where an individual can acquire accurate and reliable information. Before designing the site, it is important to consider the target audience so as to know how to meet their needs and demands. Basically, female represent the greatest percentage of the target audience. The female to be targeted is between ages 20-40 years. On average, they should be earning family income of $70,000 annually. The secondary audiences are young children who are sometimes influencers. So there is need to put the Teddy Bears visible to kids (Teddy Bear Friends Company, 2010).
Demographic characteristics of the audience
Globally, enlightened women are the potential customers of teddy bears. Notably, students in colleges who have a lot of interests in internet technologies have can be valuable audience. Hairdressers, teachers and bus drivers are some of the professionals who tend to purchase teddy bear, thus often visit the Teddy Bear site. As stated above, these audiences should be between ages 20-50 years. Mostly, unmarried women tend to like the product more than married women because they consider them to represent children. Some teddy bears are expensive to purchase. Therefore, the target audience should earn average income of $70,000 per year. People who are interested in unique lifestyles value teddy bears. People who value leisure and fun are likely to be attracted by the site. Those individuals who are interested in exploring new things are likely to visit the site (Teddy Bear Friends Company, 2010).
Color Scheme of the client
Customize teddy bears to fit the décor of the buyers. Normally, consumers of teddy bears tend to pay for higher prices for customized products. Therefore, the products can be customized by painting them in color that matches various designs of clients. The bright colored teddy bears is quite appealing to customers (Teddy Bear Friends Company, 2010).
Other Possible Teddy Bear Sites
There is numerous teddy bear sites that have been designed in the past. This include Bear Pawsibilities, Teddy Bear Power, NataStein Teddy-Kunst, Ess D’ Ess Bears, jennylovesbenny boutique Bears, Granny Doodle, L’ours tombe des etoiles, Kevinton Bears and Binkibears among others. Some of these were established long time ago; therefore they have acquired enough customer bases. Therefore, this implies that the new site should be design uniquely to attract clients within the shortest time possible (Huggable Teddy Bear Company, 2010).
The Purpose of the site
With many ways of reaching the customers, the sites offers customized marketing programs that cover web advertising at lower rates. It offers great value added packages for teddy bear producers and advertisers. The site brings update information about all versions of teddy bears. Therefore, go for the site and plush valuable information concerning the product. The site is devoted to teddy bear lovers collectors and crafters. With various links and articles, the site offers valuable information about teddy bears. The site carries information on individual teddy bear collection, the newly made teddy bear, teddy care tips and numerous bear links (Huggable Teddy Bear Company, 2010).
With the emergence of new technologies, most business activities have been done electronically. Therefore, in order to garner large numbers of customers, the site ought to be an e-commerce. Through e-commerce, the company can allow online shopping, and these guarantee better services to the clients. The clients would be able to attract more customers thus increasing their profits. E-commerce guarantees safest way of doing transactions.
Timeline for Completion of the sites
Teddy Bear Site designing and developing should take place within just few weeks. Once the site has is up, advanced features can be developed. Before starting the process, the development staff should ensure that all materials are available. These include computers connected to the interne, primary email address and Internet Service Provider (ISP). The developers should convert all the appropriate information to text format, gather all the graphics and keep this information in safe place. This would take about 60 hours (Cravens, 2005).
Initial web page is constructed using the information gathered. This can be completed within 40 hours.
This is followed by artwork design which is then submitted to appropriate staff for scrutiny: Estimated timings: Estimated timings: 35 hours
Once artwork has been created and agreed upon, it can be added to extra web pages and the entire teddy bear site is developed and completed. Estimated timing: 50 hours
Once the site has been developed, it should be uploaded to the appropriate server. Estimated timing: 4 hours
When the site is fully operating from the chosen server, the developer should release the web site address to the company’s management who can then make use of the site. Beta testing is done and necessary changes can be made. Estimated timing: 4 working days (Cravens, 2005).
After beta testing, the site should be marketed online to the targeted audiences. Estimated timings: 15 hours
The company can also market the web site offline. Estimated timing: ongoing.
The images used in the site are very influential. In order to attract attention of many people around the world, it is important to use images of certain celebrities. Customers tend to associate celebrities with superior products. Therefore, using images and photos of such personalities will make the site appealing to the customers. The artists should be displayed while holding the teddy bear (Teddy Bear Friends Company, 2010).
In order to arrive at the best valuation on client’s teddy bears, it is probably important to appoint bear expert to prepare the content of the site. Content is the livelihood of the teddy bear site. It is the medium that communicate with search engines about the site. Content announce the existence of a site. Therefore, there is need to have an experienced content expert who can write a superior and keyword rich content in the website. A good designer will produce attractive site appealing to large number of customers. The content expert should be creative enough so as to produce quality site which contain valuable information. The expert utilizes his/her expertise skills. Basically, customers associate best content with best products (Cravens, 2005).
References Lists
Cravens, J. (2005). Web Site Development. New York: Cengage Learning Publishers.
Huggable Teddy Bear Company (2010). Personalized Teddy Bears Gifts. Retrieved October 27, 2010, from
HYPERLINK “http://www.huggableteddybears.com/” http://www.huggableteddybears.com/
Teddy Bear Friends Company (2010). 2010 Media Kit. Retrieved October 27, 2010, from
HYPERLINK “http://www.teddybearandfriends.com/advertise/2010%20TBF%20Media%20Kit-LR.pdf” http://www.teddybearandfriends.com/advertise/2010%20TBF%20Media%20Kit-LR.pdf
From(Raychelle wairimu (raychellew2011@gmail.com))_ID(1704_2)_BEST RESEARCH
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Numerous analysts and researchers have conducted copious studies on the validity of doing a perfect research. According to Griffiths (1998, pp.97) research refers to a methodological scrutiny into various themes in the quest to devise theories and establish facts that relate to the topic under scrutiny. If these theories have to be accurately established, it is mandatory that the researcher collect data from various sources. Though perfect research entails no alterations of results collected, it has
It would not be an underestimation agreeing that conducting a perfect research is not an easy task. I base my argument three basic phenomena, first, the observation made whilst undertaking a research may be limited to only a certain scope of data mandatory for a research. The world is home to anonymous information which observation alone cannot be a source of conclusive research. Not all the information we see is real and may be a result of previous happenings. It is mandatory that a researcher is competent in literacy skills in order to ascertain if what observed is contingent to the real facts. The researcher is able to manage and organize information by the virtue of he or she being literate.
The second aspect deals with the time factor. Though most researchers have enough time and reference materials at their disposal, they are not able to conduct a meaningful research. Griffiths (1998, pp.67) argues that researchers should lay down principles that will allow them prioritize most vital issues and how to bring them out to the beneficiaries. Equipped with this information, the researcher is able to work effectively within the time limits required.
Thirdly, researchers prove unskillful in sorting out imperative information for research from the chaff. According to Pratt (2000 pp.139), majority of the researchers are not in a position to prioritize the vital information that may make research a successful endeavor. Research entails search on a closer and keener approach, which in itself means that it has some loopholes. While undertaking an inquiry the researcher needs to outline clearly, what he aims to achieve both on a long-term and short-term basis. If research has to be useful, the researcher ought to select the key points required and avoid being too wordy which inhibits validity and reliability of information researched on.
On the other hand, comprehensive research is possible if the above criteria are adhered to the letter. Since research claims a vast part in invention, researchers should not despair but carry on with conducting research, which ultimately may lead to perfection.
In conclusion, it seems completely impossible to conduct research successfully. Time spans will constantly be put in place and human nature has not known enough time since time immemorial. No researcher has ever been documented to be a perfect. All of them add up to the trial process of perfection, which is almost unmanageable. Basically, research provides training grounds for researchers and this cannot be termed as a successful endeavor.
Work cited
Griffiths (1998, pp.97) …………………………………………………………………………………………….
Pratt, J. Research and policy: a realist approach. Prospero, (2000) Vol 6 No 3 & 4, pp139-149.