Recent orders
MGT230-Week-3-LT-Corporate-Strategy-Analysis-Paper-submission-copy
Corporate Strategy Analysis
Management Theory and Practice/MGT 230
University of Phoenix
Corporate Strategy Analysis
The business industry is built on corporate strategies. The success or failure of any organization depends on the effectiveness of their strategy. A concentration strategy directs attention to one business and competes in that industry, while vertical integration and diversification explore other options. Vertical integration concentrates on new business ventures based on elements involved in the company’s product. Diversification refers to newly acquired business through either related market products, called concentric diversification, or unrelated market products, called conglomerate diversification (Bateman, & Snell, 2011, p. 144-146).
Gary Kelly/Southwest Airlines
Southwest Airlines is an excellent example of an organization that changes with the times to keep ahead of trending curves. Southwest’s CEO, Gary Kelly, has been at the reigns and has been able to champion change with the likes of Southwest’s Fuel Hedge fund. “With a hedge, the airline enters into a contract with a bank or other financial services firm. The airline bets oil prices will go up; the other side bets they will go down. The loser must pay the difference to the other party” (Masson, n.d.). Hedging has proven itself an effective means of vertical integration, which has been successful for Southwest.
Mackey McDonald/VF Corporation
Corporate strategies are a must for most, if not all, companies. The VF Corporation is no exception. Mackey McDonald is the CEO of the major clothing corporation, and has successfully expanded the company. The strategy used by this corporation can be considered the concentric diversification strategy. The VF Corporation is a clothing corporation that owns and manufactures many different types and brand of clothing. A few of these brands are Nautica, Reef, and The North Face. These brands are all clothing brands, but they sell different types of clothing, that appeal to different markets. The VF Corporation recently started competing in the travel bag business as well.
Anne Mulcahy/Xerox
Xerox’s Chairman and CEO, Anne Mulcahy, revitalized an iconic, but near-bankrupt company. Mulcahy’s business strategy was to concentrate on Xerox’s core business of paper processing and invest in research and development, while cutting costs to reduce the 17 billion dollar debt on the balance sheet and eliminate and outsource about 30,000 jobs (Mulcahy, 2014). Research and development was to be focused on digital copiers and high volume color printers, since margins are five times greater in color printing than they are in black and white. During all the restructuring there was an FEC investigation about accounting practices, which Xerox had to settle out (America’s, 2014). Because of Mulcahy’s choice to invest in R&D, cut costs, and concentrate in core business, she was able to bring Xerox back to profitability.
Neville Isdell/Coca-Cola
Neville Isdell, CEO of The Coca-Cola Company, practices three main corporate strategies: concentration, vertical integration, and concentric diversification. Isdell devised the his Manifesto for Growth, a ten-year plan to revive the company. The first goal was to improve the marketing and production of the company’s original product, carbonated sodas. These products still amount to four fifths of their sales. Simultaneously, he began to strength Coca-Cola’s brand through non-carbonated drinks, such as bottled waters, sports and energy drinks, and fruit juice. Isdell also focused on the flawed relationship between the company and bottling companies. Because Coca-Cola owns stake in, or outright owns, many bottlers, Isdell allowed the bottlers to team up with other firms in order to cater better to the boom in healthy drinks (The veteran, 2007).
Conclusion
In summary, after team discussions and studying the four CEOs and their corporate strategies, Team A believes that each CEO has a sound strategy. Each company is being led in the right direction by its CEO, as the strategies have proven to be advantageous. For example, Xerox was on the verge of bankruptcy and Mulcahly concentrated the company’s efforts, while cutting costs to work on decreasing the company’s debt. Also, Coca-Cola was losing against the competition and Isdell returned from retirement and revitalized the company. These are just two examples of how the CEO strategies have been beneficial. Overall, Team A agrees that although each CEO has a different strategy, the strategies used by each CEO are sound.
References
America’s best leaders: Anne Mulcahy, xerox ceo. (2014). US News. Retrieved from http://www.usnews.com/news/best-leaders/articles/2008/11/19/americas-best-leaders-anne-mulchay-xerox-ceo
Bateman, T., & Snell, S. (2011). Management: leading and collaborating in a competitive world (9th ed.). New York, NY: McGraw-Hill.
Masson, M. (n.d.). Southwest’s fuel gamble: Hedges keeps fares in check. ABC News. Retrieved from http://abcnews.go.com/Travel/story?id=5918252
Mulcahy took a no nonsense approach to turn xerox around. (2014). Stanford Business. Retrieved from http://www.gsb.stanfor.edu/news/headlines/vftt_mulcahy.shtmlThe veteran. (2007, June 14). The Economist online. Retrieved from http://www.economist.com /node/9334529
Majority Vs. Minority
Majority Vs. Minority
Name
Institution
Year
The term majority rule is rooted in the democratic system of government and this has its merits and demerits. The notion of the majority as the right group has for centuries been upheld with the system showing its weaknesses in some cases. The majority over the minority is not always the right approach to equity in ruling as it makes the minority feel left out. For example, in a case where the opinions of the minority are not considered, the lesser group always feels left out and thus not part of the progress being made. For a balanced outlook and stability, it is always good to take in the opinions of all the people. John Stuart’s observation on the majority over minority as a bad system holds weight because it is not guaranteed that the majority will always be right. To ensure that all people feel included in the affairs of a country, the system needs to be established on an all-inclusive decision-making approach.
The political alignments of a country remain one of the obstacles to achieving a collective and all-inclusive approach to governance and decision making. One of the main issues with the majority over the minority system is that there is likelihood of monopoly that hinders effective decision making (Lee, 2015). For example, the majority will always feel powerful and thus the decision they make may be wrong and meant to undermine or counter the minority. This system that is more enshrined within the democratic governments has been questioned over its fairness and inclusivity because it gives no room for the minority (Scharpf, 2017). Sometimes the minority turns to be the right side but their decisions or opinions hardly reach the table and thus the wrong side ends up leading that is the cause of divisions and little progress. Everyone should feel entitled to give their opinion irrespective of their side so that mature, powerful, and non-partisan ideas can be raised for the good of all people.
References
Lee, F. E. (2015). How party polarization affects governance. Annual review of political science, 18, 261-282.
Scharpf, F. W. (2017). De‐constitutionalisation and majority rule: A democratic vision for Europe. European Law Journal, 23(5), 315-334.
A typed 8-10 page paper is required. The subject options for the paper are as follows
A typed 8-10 page paper is required. The subject options for the paper are as follows:
The use of Hearsay evidence in the Court Room (including the 6th Amendment confrontation clause and exceptions to the Hearsay rule)
The Exclusionary rule and its applications
The use of evidence to determine guilt or innocence (including the guilty plea system, Plea Bargaining, and Victims’ Rights Laws)
Witnesses and their testimony (constitutional of defendants regarding witnesses, credibility of the witness, direct and cross examination)
You can cite cases, any other type of publication, including: Journals, Books, Internet Articles, etc.
The paper must:
Be double-spaced
Include 1.25-inch margins
Use Times New Roman 12-point type
It should include:
A title pageAn introduction
Body of paragraphs with subheadings
Conclusion
A reference page with 10 to 15 cited works
Of the total works cited, half should be from academic journals or books published by an academic press. Works cited and the references should be in APA format. The subject of the paper must be any subject matter related to Criminal Justice. (You can cite cases, or any other type of publication.)One point may be deducted for each day that the paper is late, after the due date and before the cut-off date (at professor’s discretion).
Your paper will be graded based on the Communication Grading Rubric (shown below).
Turnitin:
Your paper is subject to review for text comparison by Turnitin, a plagiarism detection service. You are required to submit your paper through a direct Turnitin Assignment link provided in the Modules section of Canvas.
Papers must be legitimate and not previously submitted. Please be aware that submitted papers will reside in Turnitin’s database.
There is no need to create a Turnitin account. Just click on the link provided and you will be automatically directed into the assignment submission.
Review the detailed Turnitin Instructions (Links to an external site.) on how to submit your Policy Paper.
In support of Academic Integrity at Florida International University, Turnitin will be used to review the papers that you submit in this course. Turnitin does not determine whether plagiarism has taken place or not. Turnitin will also not be used as a punitive tool or measure. The instructor of this class will use the reports that Turnitin generates as a basis for the thorough evaluation of the authenticity and originality of your work and the work of your classmates.