Recent orders
A NEWCOMER GAINS POWER AN ANALYSIS OF THE RHETORICAL EXPERTISE
A newcomer in this context is a person who has just joined an organization and is not yet familiar with the surroundings and the people around them. These kinds of people are often viewed differently by the other people already in that place, they are often faced with the challenge of how they will socialize and get to know their colleagues, the kind of experience they will need to advance and how they will finally settle-in, in their new environment. Rhetoric expertise as proposed by Beverly, J. (2002), comes in in a work place because convincing people that you are the best in the particular thing that you do will lead them to believe you are the best and thus gain position not because you really are the best.
Susan Katz, (1998), says that power is defined differently by the males who would rather take the traditional definition of authority invested in someone but the females define it as, ‘the capacity to produce change.’ The feminist focus on an intrapersonal definition of power; a more correct way of defining power without any confusion on the subject. Confusion in the definition of power could arise through discussions of influence, a word that has four uses in literature including, a subset of power, equivalent term to both power and authority, a function of authority and a word that contains all power, Bacharach and Lawler, (1980).
Rhetorical expertise in this excerpt shall be taken as the ‘awareness of the basic concerns of audience and purpose; successful strategies for invention. Representation of knowledge cannot be separated from the knowledge itself, but the rhetoricians, according to Beverly, do not separate their rhetorical practice from the technical expertise. Rhetorical expertise however produces knowledge and understanding to the transformation that comes with the new representations. The gaining of power for the rhetoric expert will come in different ways like the control of the resources at their disposal and the influence that comes with a personal relationship with someone at a powerful position. Power can however just come from the power possessed in an individual in terms of their ability to perform the different tasks assigned to them. Rhetorical expertise is never seen as power but the rhetoric skill of persuasion is the one that leads to the gain of power. The skills of rhetorical expertise help in avoidance of suffering as proposed by Jennifer Richards, (2008). An expert at a particular field can be said not to be completely enough, having rhetorical expertise can not only lead to the gain of more power, but also of recognition as illustrated by the example of Darlene in Katz excerpt. The opportunity to achieve the set goals through having everything done as it was suppose to can be said to be the gaining of power.
Rhetorical expertise can be associated with power with people containing the rhetorical skills at a greater chance of gaining power faster and easier with the use of their skills. Newcomers are faced with the challenge of proving themselves to their colleagues that they can handle the task ahead of them even when they are seen as inexperienced in their new work place. The only problem with rhetoricians is that they cannot distinguish the good from the bad; they are seen to only care about the gain of power because their happiness is dependent on it. Rhetorical expertise cannot exist in isolation; it is like a communal thing. It involves brainstorming with other individuals to get their points of view and incorporating them into your ideas to achieve a bigger and better idea. It involves the listening of the proposal of others in order to achieve the ideas that are already incorporated in the mind. Rhetorical expertise can therefore be said to be the use of others ideas gained through brainstorming, to get a higher convincing power in order to have more influence over the others and thus have more power.
It can be concluded that Katz research led to the explaining of how people in organizations view newcomers and also it proved that rhetorical expertise leads to the gain of power easily. It shows that possessing rhetoric expertise can work to one’s advantage.
References
Susan, M. Katz. (1998). The dynamics of writing reviews: opportunities for growth and change. United Kingdom: JAI press Ltd.
Jennifer, Richards. (2008). rhetoric. New York: Routledge publishers.
Beverly, J. Sauer. (2002). the rhetoric of risk: technical documentation in hazardous environments. New York: Routledge publishers.
Benefits of Open Adoption
Benefits of Open Adoption
Adoption is a sensitive topic. Biological parents may give up their children for different reasons, for the state may take children away from their parents when they find it necessary. The main reason why children are separated from their parents is when their parents can no longer care for them adequately or when they have suffered some form of abuse while with their parents. In any case, giving up or losing a child is often a painful process for a parent. These children still need a loving home and parents to care for them, which is where adoption comes in. individuals or couples who feel the desire to adopt a child goes through official processes where they are vetted. If approved, they choose which child or children they would like to adopt. Millions of children have found loving homes in their adoptive families, a happy ending to often difficult situations. Despite the many positives of adoption, one primary concern is the grief process that both birth parents and children experience after the adoption is complete.
The New York Times published a story on the grief and pain around adoption. Steve Inskeep, the author of the story, was adopted fifty years ago. He was happy with his new parents and grew up to be a responsible adult, and he adopted a child as well. During the adoption process for his daughter, the social workers told him that the child might have questions about her birth parents. The child was from China, and it was natural that she would want to know more about her origins when she was older (Inskeep 1). This information brought up similar feelings that Steve had while growing up. At the back of his mind, he always wondered who his birth parents had been and why they had given him up for adoption. However, at that time, many states In the US kept adoption records a secret, reasoning that it would be best for all parties involved. For Steve, this secrecy gnawed at him and made him want to know his story even more.
Steve’s story is not unique. Naturally, any child would want to know who their birth parents were, no matter how happy they are with their adoptive parents. Steve had accepted the fact that he would never know anything about his birth parents as most states, including Indiana, where he was adopted, had a closed adoption policy. His daughter’s story inspired him to keep trying, and he got a break when Indiana changed its adoption law and allowed adoption parties to obtain information about each other. Steve explains that he would never want his daughter kept in the dark as he was about her birth parents.
Many birth mothers struggle to give up their children for adoption, though they may be forced to do so due to unavoidable circumstances. Just like Steve, not knowing where their children is a difficult situation for birth mothers. Closed adoption rules further complicate the situation as mothers have no way of comforting themselves with the idea that they made the right decision giving up their children. Lisa Krahn and Richard Sullivan explore how open adoptions reduce the grief that birth mothers experience letting go of their children. The process of giving up parental rights is a significant psychological burden on birth parents (Krahn & Sullivan 29).
Many birth mothers who give up their children for adoption do so because they know they cannot care for their children as they would like. Most of these mothers tend to be very young and choose adoption as the best way to give their children a better life. Lynn Clutter explored the benefits of open adoption for mothers in their twenties who give up their children for adoption. The study involved fifteen women giving their opinions on the benefits of open adoption. All of the women interviewed agreed that giving up the children was a painful and difficult decision, but they knew it was the best choice they could make (Clutter 349). However, open adoption gave them comfort, knowing they could see their children and the better life they lived after adoption. The birth mothers reported that they knew their stressful situations meant that they could not afford their children the lives they deserved, and adoption would give them better opportunities. Open adoption eased their grief.
A new sun care protection called spray-on sunscreen has been invented and is targeted to be sold to Hispanic women
Case Study
Name of the Student
Name of the Institution
Case Study
A new sun care protection called spray-on sunscreen has been invented and is targeted to be sold to Hispanic women. In order to achieve the target, there is a need for the firm involved to come up with an integrated marketing campaign that includes the key strategies that enhance effective entry of a product to the targeted market. Precisely, the firm should adopt a marketing strategy that includes the use of ethnic media, social media sites and the traditional media.
The use of ethnic media involves strategies that are meant to address a particular ethnic group or a particular group within a given ethnic community. It will be vital for the firm involved in marketing the new spray-on screen product to use the strategy when marketing it to Hispanic women (Shaw, 2012). Firstly, the firm should design the product in a way that it appeals to the Hispanic women. For instance, the color of the product and its packaging materials should appeal to them. The firm can also add pictures of Hispanic women on the packaging materials (Shaw, 2012). As well, the campaigns carried out using other forms of media should display Hispanic women who have a light skin as a result of using the new product. In adopting the approach, the firm will increase the possibility that the product will be welcomed by the targeted consumer group, particularly Hispanic women (Shaw, 2012). In addition, the products, their displays and marketing should be designed in a way that they appeal to women aged between 18 and 25 years. For instance, most women aged between 18 and 255 years are in colleges. Thus, the firm can improve the effectiveness of its marketing campaigns through promoting the product to college students.
As well, the firm should make effective use of the traditional media. In particular, the firm can advertise the new product to Hispanic women through traditional forms of media such as television, newspapers and radios. However, the firm can only use this strategy if it gets a sponsor for advertisements since there is no budget for paid advertisements. In case the firm uses such forms of media, the firm should use forms of media that are commonly used by Hispanic women (Shaw, 2012). As such, the firm should do research to asses the forms of media or media types used by the Hispanic women (Shaw, 2012). In addition, the firm can make magazines containing detailed information about the new product and put them in strategic points where Hispanic women buy their beauty products or other products.
Lastly, the traditional and ethnic media can be augmented through the use of social media. As a result of internet evolution, effective channels of advertising products via the internet and interacting closely with consumers have emerged. For instance, social sites, such as Twitter and FaceBook have emerged, which provide platforms for social communication and networking with consumers (Shaw, 2012). The firm can make use of such sites through creating accounts or forums and offering information about the new product to the viewers. The firm should invite the women to express their perception of the product and seek any information from the firm (Shaw, 2012). In addition, the firm can develop a website or a blog and display the new products and its details to the viewers. Such internet sites offer an ample opportunity to communicate closely with the targeted consumer groups and invite them to try the new products. In short, the firm should integrate the three forms of media to market the new product to Hispanic women.
References
Shaw, E. (2012). Marketing strategy: From the origin of the concept to the development of a
conceptual framework. Journal of Historical Research in Marketing, 4(1), 30–55