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hi floks, I have one assignment for the subject of International Marketing where you have to choose one recent news item or an article from either daily newspaper or online sources for the assignment

hi floks, I have one assignment for the subject of International Marketing where you have to choose one recent news item or an article from either daily newspaper or online sources for the assignment report of 1000 words. the topic must have have an international marketing implications.

I am sending you two major docs

1) assignment brief- which will tell you what and how you have to do the assignment

2) Rubric’

Please read the assignment guidelines carefully and also check the referencing style which is harvard but still go through the link which was provided in the assignment 1. Please make it relevant, good and precise. Thanks..

Ketchup ExerciseAs an engineering student in college, you have invented a new plastic ketchup bottle top which, whenattached to a bottle of ketchup helps create a vacuum, enabling customers to recover

Ketchup ExerciseAs an engineering student in college, you have invented a new plastic ketchup bottle top which, whenattached to a bottle of ketchup helps create a vacuum, enabling customers to recover the last 10% ofketchup in a bottle which is usually thrown away because it gets stuck. Although there are other novelways for getting ketchup out of the bottle like letting the bottle sit upside down, putting in somewater/shaking the bottle, and using a knife; this new top is much more effective in capturing 100% ofthe ketchup in the bottle. A ketchup bottle top can typically last for 3 years if it is properly cleaned.1) Using research and assumptions, estimate the U.S. market size for the ketchup bottle top in 2017and 2021. Keep in mind this bottle top would NOT be placed on the bottle by manufacturers butwould be used by consumers, restaurants, food trucks, etc.

2) Using research and assumptions, estimate the total value saved by a customer using the ketchupbottle top. Given this amount of money saved, what is your pricing strategy? Explain your reasoning.

3) Assuming the initial idea is successful, how would you expand the market for the bottle top? Pleasedevelop additional strategies for the bottle top.

Module 3-Written Assignment During this module, you were to do an experiment using your own social media (Module 03 Activity). Looking back at your social media experiment from the week, how did your

Module 3-Written Assignment

During this module, you were to do an experiment using your own social media (Module 03 Activity). Looking back at your social media experiment from the week, how did your responses go? Did you notice any differences among groups or countries? What stereotypes did people comment on?

Write at least 3 pages answering these questions using your social media experiment, being sure to demonstrate with examples. Include a theory from last week if you see evidence of one. Also include your response to the experiment – were you surprised or did you find what you thought you would? Did that expectation affect what you found? How can you tell?

Submit your completed assignment by following the directions linked below. Please check the Course Calendar  for specific due dates.

Save your assignment as a Microsoft Word document. (Mac users, please remember to append the “.docx” extension to the filename.) The name of the file should be your first initial and last name,