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assignment 2 Case Study

Assignment 2: Case Study

By Wednesday, February 15, 2017 read the following case study and prepare a paper which addresses the following:

You have been painting as long as you can remember—primarily serene landscapes of mountains, lakes, and streams in watercolor. You display your paintings at the local fair, sell some to friends and relatives, and gift a few. Recently, you were approached by a professional from the art world who believes you can market your paintings to a much larger audience and make a good profit.

Before you can start selling to a wider audience you need to prepare a 5- to 7-page paper to:

    • Discuss the demographics and psychographics of your target market.
    • Discuss the possible needs and goals of your potential consumers.
  • Analyze the following aspects:
    • dogmatism
    • social character
    • need for uniqueness
  • Discuss how the above issues contribute to your marketing efforts.

Be sure to cite your references in the APA format.

3-5

Assignment 3: Target Market Assignment

By Wednesday, February 8, 2017 find an advertisement for a product that is relatively common such as cosmetics, household goods, or appliances, which is being marketed to a global audience. Write a 3- to 5-page paper discussing the potential target market segments likely to purchase this product. Justify your response.

Discuss potential ethical issues (positive or negative) that the advertisement conveys. What will a consumer need to consider when deciding to purchase this product?

Scan a copy of the advertisement into your paper or provide a detailed description of the advertisement, including a link to view the advertisement if possible. Remember to cite your sources using the APA format.

330 Marketing HW, Write one page about Revitalizing Growth for the case in the attachment

use your own word and no references please

Write one page about Revitalizing Growth for the case in the attachment

however there are Three Kinds of Revitalization

1) Revitalization can require the rebranding of a company from the inside out.

2) Revitalization can involve updating the brand’s products and product attributes with better, demanded features.

3)Revitalization can require repackaging for a more contemporary brand image to appeal to new generations of consumers.

Use one or two or all of Revitalization kinds