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one-page advertisement

Note:

Make one-page advertisementon the instructions given below. Must address all elements properly.

Assignment:

Advertisements are all around us. The goal of an advertisement is to increase our awareness and convince us to try something new. For this assignment, you will create an advertisement aimed at a student for one campus service at Collin College. Your advertisement should be informative and persuasive, giving basic details and explaining the benefits of using that service to entice a student to give it a try.

Directions:

1.      Select one of the following campus services: Counseling Services, Career Services, Student Life, Math Lab, Writing Center, Academic Advising, Fitness Center, ACCESS, Tutoring, Veterans Resource Center. To make this assignment more meaningful, select a service that you could use to improve your academic success.

2.      Research your selected service on the college website. You may also wish to visit the service in person to collect additional information. Identify the key benefits, services provided, hours of operation, phone number, location, cost (if any), etc.

3.      Design a one-page advertisement to promote the service with the following features:

a)       Create a catchy motto, tag line or slogan to go along with the context of the service to make your advertisement memorable.

b)       Include important information that would help a student locate and access the service (room number, phone number, etc.)

c)       Add elements such as colors, pictures and other details to make your advertisement eye-catching and draw attention.

d)       The finished advertisement should be neat, organized, creative and visually attractive.

4.      You may create your advertisement using MS Word, PowerPoint, or PDF.

4 Marketing

Must be about Budlight.

*At least 1/2 page per question. 8 questions total.

Must be clear and quality work. 

At least 4 references

MKT 421 Week 3 Perceptual Map Presentation

Need help with the following assignment.

Review “perceptual mapping” located on the Week 2 ERR page.

Review the example perceptual map in Exhibit 4-14 in Ch. 4 of Basic Marketing.

Select an industry with many competitors.

Select two key variables that segment the competition.

Complete a perceptual map that includes a minimum of 10 competitors from that same industry. Explain why you placed each competitor on its particular spot on the map.

Use the MarketLine database and Wall Street Journal in the University Library to facilitate your research of the company.

Create a 10- to 15-slide Microsoft® PowerPoint® presentation with your map and competitor explanations. Include a summary slide at the beginning of your presentation.