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Nursing Professional Organization Evaluation
Instructions
Use your selected health policy issue as the basis for completing this assignment.
Research a professional organization with influence over the health policy issue.
Locate at least one academic article focusing on the professional organization’s efforts to effect
change on the health policy issue. The article must be current (within 6 years) and must be a Contact the organization and ask at least two specific questions regarding the health policy issue
that neither their website nor the article answered.
Prepare a marketable visual presentation (i.e., flyer, pamphlet, poster, etc.) on the organization.
Include the following in your presentation:
The role and mission of the organization (15 pts)
The benefits of the organization to its members and the APRN community as a whole. (10 pts)
How will networking with this organization and with others in the industry help drive change in the
area of your selected health policy issue? (10 pts)
Based on the article you selected and your research on the organization, how can the
organization be used as a guiding coalition to address your health policy issue. (15 pts)
Write a 350- to 525-word summary analyzing three of the core competencies of advanced
practice nursing and how they relate to professional organizations and professional
development.
Consider the following questions in your summary: (20 pts)
Why are the selected competencies important?
How will mastery of the competencies improve your practice?
How can you continue to develop the competencies after graduation?
Cite and reference using APA guidelines. Utilize correct grammar and punctuation and use of
article as outlined above. (10 pts)
Advertisements and Human Brain
Effective advertisements integrate elements from both the left side of the brain as well as the right. They contain elements that appeal to emotions as well as having rational arguments. A laundry detergent may be advertised as having the rational benefit of getting clothes cleaner but also contain the emotional promise that your mother-in-law will think of you more favorably.
For each of the following websites, discuss the balance of left-brain versus right-brain advertising appeal.
Pier 1 Imports – http://www.pier1.com
Pig O’ My Heart Potbellies – http://www.potbellypigs.com
Popeyes Louisiana Kitchen – www.popeyes.com
Backcountry.com – www.backcountry.com
write a paragraph for each website you discuss
and use the lectures and book as reference
required book:
Integrated Advertising, Promotion, and Marketing Communications (8th Edition)
by Kenneth E. Clow (Author), Donald E. Baack (Author)
