Case Study of Gillette – Analysis of Case Study – Why innovation might not be enough?

Case Study of Gillette – Analysis of Case Study – Why innovation might not be enough?

Analysis of the case study –-> “Gillette: Why innovation might not be enough”. In the analysis it is
important to identify 1,2 key challenges and problems, evaluate the marketing strategies that are
used and also recommend and justify alternative marketing strategies. Also the framework that is
introduced In the lectures should be included in the report.