Global Marketing assignment

Question1: Intro – relationship between global marketing and FONEX

Question2: Draw table ( i will give)  – the date of currency is important.

+ define apprecition / depreciation.

+ give example

question3: at least 4 reasons (reference from economics textbook)

– Define balance of payment – Relationship between BOP and Appreciation/ Deppreciation (A/D)

– Research table of 2 countries (A/D) . ( Japan vs USA or China vs USA )

– Inflation rate

– Interest rate

Question4: Marketing implication (using 4Ps)

-Price: explain grey trade and credit terms

-Product: affect features/ designs by purchasing power

– Place: where to produce?

– Promotion: related to Price.