Identify the strategies for entering into the global market, assignment help

Identify the strategies for entering into the global market. Assess the strengths and limitations of each. Give an example of a company that has made a success of doing business in the global economy. What lessons from McDonald’s success in the global marketplace are transferable across industries? Respond to at least 3 of your classmates. 

Need at least 1 reference, 200 word minimum. Here is the text that we are studying:

• Read the following chapters in: Managerial Marketing:
  • Chapter 12: Marketing Channels and Distribution Decisions 
  • Chapter 13: Marketing Challenges in the New Economy
  • Chapter 14: Managing Marketing in the Global Economy