Managing Innovation (Case studies in management)

Pisano, G.P. 2019. The Hard Truth About Innovative Cultures. Harvard Business Review, 97(1):62-71.

Weitzner, D. 2019. Fifteen Paths. Chapter 11: Play the Spaces. ECW Press.

Christensen, C.M., Raynor, M. & Mcdonald, R. 2015. What Is Disruptive Innovation? Harvard Business Review, 93(12):44-53.

Video: The Explainer: Disruptive Innovation

https://www.youtube.com/watch?v=mbPiAzzGap0

Multimedia Case 4 for posting: Disruptive Innovation at BBVA

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