Marketing Plan Proposal

Marketing Plan Proposal

Write a 5-page paper in which you describe and explain the relevance of environmental scanning and how each of the demographic, economic, technological, regulatory, and competitive forces shape a marketer’s application of the 4Ps of marketing to the Tesla Cyber Truck.

Based upon your analysis of the environment and application of the 4Ps; identify and propose your opportunity (noting the target demographic) and provide recommendations to decision-makers on applying the 4Ps.

Use at least three sources in addition to the text (not Wikipedia).

Properly cite sources used in the paper; note the text should be cited to support the application of the concepts of environmental scanning and the 4Ps.