Most people tend to react to a competitor undercutting

Most people tend to react to a competitor undercutting

Most people tend to react to a competitor undercutting their price by matching him so as not to lose market share. What happened when you tried that in the pricing scenario (if you didn’t try it before, try it now)? Explain why it wasn’t a good idea. Note: use either Scenario B.2 or C for this question. Indicate which you used.