St. Regis New York analysis

Name

Institution

Course

Date

Mission statement

St. Regis New York Hotel has always had the mission to deliver world-class services to all it guests. The hotel has had a global picture and with its customer tailored services, it offers world-class hotel services and accommodations.

Hotel category/segmenting

The segmentation or category of a hotel is influenced by various factors. Among the factors include the location of the hotel, the amenities that the hotel has, mean rate per room, renovations, changing economic conditions, the surroundings, fluctuations of visits have bearings on hotel rating and segmentation. St. Regis New York is a Forbes Five-star and AAA Five-Diamond hotel situated in the middle of Manhattan. The hotel is recommended for its;

Room comfort

Staff responsibility

Quality of Sleep

SPG Recognition

Good food and Beverages

Facilities Met by Expectations among others.

Comparing with other hotels for instance Chatwal ($489/night) and Grammercy Park hotels ($399/night), St. Regis New York ($895/night) charges more due to its ratings. With the same number of SPG points (30,000 – 35,000/night), one would rather prefer The St. Regis New York.

The hotel is known for its;

The glamorous St. Regis New York Hotel is completely decorated with gold, vintage ornaments and chandeliers.

The hotel has excellent customer service and care and all the things one would desire from any other category 7 hotel.

The hotel offers personal butler. One is given a tour around the hotel on arrival. The laundry and ironing are done, shoe shining, packing and unpacking all done by their staff.

The sophisticated Specialty Suite has high ceiling making the place gorgeous.

The suite has two full marble bathrooms with heated floors, rain showers, and bidet. The luxurious bath amenities are all attractive.

The Hotel is loved for its spacious rooms, rest rooms, smoke free halls and fully decorated chandeliers.

The rooms are decorated in the most top technology and designers. Fr instance, room has a central remote that regulates the rooms temperature, lightening, privacy options and electronic shades and drapes.

Quest mix

The five-star hotel is frequented by various visitors and guest from across the globe. The fact that the Hotel is owned by Starwood company having global operation, gives the hotel global picture. Additionally, the Hotel’s location and rating plus the variety of rooms make it possible to host people from local and even international guests. The hotel has even presidential suite making it possible to host prominent people.

However, the comparing with other hotel, St. Regis has the highest prices, due to its rating the quality of services offered. In St. Regis New York Hotel, a room costs approximately 895usd per night and this is only affordable to middle and higher class citizens of American and other countries.

Location

The five-star hotel is located in East 55th Street, New York, NY, 10022. St. Regis Hole is one of the signature properties comprising Starwood’s elite residence club.

History

The hotel started in 1904 and it was opened by Colonel John Jacob Astrol. The hotel was built in Firth Avenue and 55th Street in New York. The founder, Astor later died in RMS Titanic in 1912, eight years later. The hotel was inherited by founder’s son Vincent who later sold it to Benjamin Newton Duke.

In 1927, Duke expanded it by adding a new wing to the east along 55th Street. The wing almost doubled its original size by adding 550 rooms, rooftop ballroom and expanded height to 20 stories. Later in 1935, Vincent, original founder’s son repurchased the hotel from Duke and started remodeling it and reinstating its status as the Town’s (New York) most elegant hotel.

Vincent Astor passed away in 1959 and a year later, the hotel was purchased by Mexican hotel guru Cesar Balsa. The hotel underwent other purchases and later in 1966, Sheraton Hotels finally bought it. The hotel underwent complete remodeling in 1977 and closed in in 1988 for full restoration. The St. Regis New York hotel was later reopened in 1991. Later in 1988, the hotel was purchased by Starwood Hotel (current owners), which used it to open other brand hotels.

Branding information

Joining classic sophisticated building with modern technology. St. Regis is fully committed to delivering exceptional experiences at more than 30 extravagant hotels and resorts in the best places around the world.

Since the opening of the hotel more than 100 year ago, the Hotel has continually committed to uncompromised quality of services to all its guests. The hotel has aimed at international clients and currently it has plans to open new branches in other countries for instance in Changsha, Mumbai among other places. It is a world-class hotel with focus of international guests.

Ownership

St. Regis New York Hotel is fully owned by Starwood Hotel and Resorts Worldwide, Inc. This is an American hotel and leisure company with its headquarters in Stamford, Connecticut. Starwood is among the world biggest hotel companies, and it operates and owns franchises, hotels, resorts, spas, residential, and vocational properties and it has eleven brands.

General services/amenities

Childcare services

Sporting at St. Regis Athletic Club

Shop

Valet Parking facilities

Boutique

Family traditions

Internet Services

Roll-in showers

Bathtubs with grab bars

Transfer showers

Visual fire alarm

Doorbell notification device

Telephone notification device

Portable communications kits

Mobility-accessible doors

Portable tub seats

Text Telephone Device

Televisions

100% Non-Smoking Rooms and Facilities

Delights Delivered

Event Ticketing Services

Concierge Desk

Fodera Beauty Shop

Renny & Reed Florist Shop

The Residences at The St. Regis New York

Front Desk

Affiliated properties

The five star St. Regis New York hotel offers quest a gym and business center. The Hotel provides spacious rooms for conferences and has gorgeous beauty shop and florist shops. Among the affiliated properties is Rockefeller Center which is situated about 650 meters away from the hotel and St. Patrick’s Cathedral located nearly 500 meters from the main hotel.

Number of Units

St. Regis New York has 238 rooms (67 suites) grouped;

Super rooms (39 rooms)

These are 430 Square Feet or 40 Square meters’ rooms fully decorated with bold blue hues and stripped silk walls. The rooms have customized furnishing, including an inviting king-sized bed and big desk that can be used for studying or writing. The rooms are sophisticated and well designed.

Deluxe Room (50 rooms)

These are 450 square fee or 42 square Meters rooms. The rooms are characterized by their cotemporary refinements. In the entire, customized furnishing colonize the sitting area and sleeping area, in which either one king-size or two double beds reside as well as external and internal views captivate.

Grand Luxe Room (82 rooms)

These are 490 square feet or 46 square meters’ rooms. They offer extra space in additional to the hotel’s elegant, grand Luxe rooms. Additionally, bold blue tones illustrate the good rooms. Customized furnishing populates the room space and include a king-size bed and very big desk for studying.

One-Bedroom Suites (36 suites)

The rooms are between 600 and 975 square feet or between 56 and 91 square Meters. The rooms are fully furnished which look elegant and magnificent.

Specialty Suites (24 Suites)

The rooms in this category are between 1050 and 1700 square feet or between 98 and 158 square meters. The rooms are sophisticated with red décor and top room technology, including internet access, television and electronic shades and drapes.

Designer Suites (4 Suites)

The rooms are between 1700 and 2300 square feet or between 158 and 214 square Meters. They have distinct décor and good Dior Suite among other better features. The rooms are spacious and have television, and all amenities as in Specialty suites. All the guest in this rooms have access to the amenities for instance spots and 24hours Butlers.

Master Suites (2 Suites)

The room space is between 1700 and 3600 square feet or between 158 and 334 square meters. The rooms are luxurious, well furnished, full access to all amenities and personal Butler.

Presidential Suite (1 Suite)

The room space between 3000 and 3430 square feet. These are the best among the suites with sumptuous collector’s suite in which sophisticated global travelers surround themselves with art and treasures of their travels. The room has all the amenities and services in master’s suite and all other suites.

Fundamental organizational charts of departments

St. Regis New York has strong interconnected organization structure that ensure the service are delivered approximately and with the right person. The flow of information and directions also ensure smooth operations in the hotel.

References

http://www.starwoodhotels.com/stregis/heritage/index.html?language=en_US

http://www.starwoodhotels.com/stregis/property/overview/index.html?propertyID=81&language=en_US

http://www.booking.com/hotel/us/st-regis-new-york.en-gb.html