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socmedmktg11
- Read the article titled “Businesses tap podcasts to hone their brands”. Next, use the “Insert – Audio – Record Audio” function on a PowerPoint slide to create a one-to-two (1-2) minute podcast to “hone” your favorite consumer brand. Then, attach the slide to the discussion thread for your classmates to hear.
- In your discussion post, introduce your podcast by identifying the target market of the consumer brand, the information that the audience would like to hear about the product, and the goal that you are trying to convey with the podcast. Explain your rationale.
2 pages
socmedmktg
Create a three (3) page creative paper in which you – FOLLOW ATTACHED Assignment 1 TEMPLATE!!
- Select one (1) product or service that you would like to write a Blog about. Next, specify the Blog’s main target market information (i.e., demographic information, psychographic information, and the need that the Blog will address for the target market).
- Specify the main purpose of the Blog, and predict the main influence of the Blog on the marketing strategy for that company or organization that provides the selected product or service.
- Develop a mechanism (e.g., providing a communication avenue back to the blogger, asking questions relevant of the subject matter and the target market, etc. ) geared toward to encouraging interaction from the target market. Provide a rationale for your response.
- Apply social media marketing skills and be creative with the formatting (e.g., font color, size, layout, etc.) make sure the font size is not larger than 18.
Section 2: Blog (with a catchy title) – FOLLOW ATTACHED TEPMLATE
Refer to the Blog example provided in the Blog template and create a one (1) page Blog in which you:
- Determine the passion for the target market’s need related to the selected product.
- Specify the Blog’s main benefits that will satisfy the target market’s need.
- Apply social media marketing skills and be creative with the layout, formatting, and overall design of the Blog. Note: You may refer to Microsoft Word blog template or other similar programs.
The specific course learning outcomes associated with this assignment are:
- Assess the steps of finding the target audience in order to improve business strategies and audience interaction online.
- Analyze the main purposes of publishing blogs in the marketing media lineup.
- Use technology and information resources to research issues in social media marketing.
- Write clearly and concisely about social media marketing using proper writing mechanics.
mktg11
provide an example of how your personality and values have influenced your actions and / or decisions in your current or past organization. Be specific as to the particular action or decision that your personality and values influenced. Next, construct your own decision-making maxim, and explain the significant way(s) that your personality and values align to said maxim. Consider in your maxim the integration of ethical decision making criterion and integration of diversity receptors.
2 pages
