Performance management development and branding in strategic HR
Write a 2,200-word paper that applies, reflects, and synthesizes the following questions:
1. Identify and discuss 2 or 3 major insights from Keller (chapters 5-8) as applied to employee performance
management and appraisal processes (Valentine chapter 10).
2. Identify and discuss 2 or 3 major insights from Hardy (chapters 3-4) as applied to employee training and
career development processes (Valentine chapters 8-9).
3. Employer branding is a key means by which contemporary organizations implement a strategic approach to
HR. What are 2 or 3 key differentiators of a branded approach to employee recruitment and employee
selection (Valentine chapters 6-7)?
4. Consider your current or most recent employer organization. Delineate 2 or 3 strategic HR recommendations
for improving the employee recruitment, employee selection, or the employee performance management and
appraisal processes (Valentine chapters 6-7, 10).
You must use the textbooks as well as articles from scholarly and practitioner journals. Be sure to use current
APA format, and include in-text citations for the following sources:
• At least 2 citations from Valentine (2020).
• At least 2 citations from Hardy (1990).
• At least 2 citations from Keller (2012).
• At least 2 citations from related scholarly journals (e.g. Human Resource Development Quarterly, Human
Resource Development Review, Human Resource Management Journal, Journal of Applied Psychology,
Journal of Strategic Human Resource Management, Journal of Biblical Integration in Business, Christian
• At least 1 citation from a related trade/practitioner publication (e.g. Harvard Business Review, HR Magazine,
T&D Magazine, Business Week, Wall Street Journal).
• Valentine, S. R., Mathis, R. L., Jackson, J. H., & Meglich, P. A. (2020). Human resource management.
• Hardy, Lee. 2003. The fabric of this world: inquiries into calling, career choice, and the design of human work.
• Keller, Timothy, and Katherine Leary Alsdorf. 2016. Every good endeavor: connecting your work to God’s