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Part 5 （total 1100 words）：The distribution of our product from manufacturing site to store shelf（100words）· Develop a map that shows distribution route(s), DC locations, and transports mode

Part 5 （total 1100 words）：

The distribution of our product from manufacturing site to store shelf（100words）

· Develop a map that shows distribution route(s), DC locations, and transports modes used throughout （250 words）

· What is the estimated time for delivery?（250 words）

· Will we use your own transport fleet or contract 3PLs?（250 words）

· Will we be using Private or Contract Warehouses?（250 words）

OMM 615 Strategies: Marketing/Advertising/Public Relations/ week 1 discussion 1 and 2, week 1 assignment

Discussion 1

IMC & Marcom

What is marcom? How have the functions within marketing communications become more integrated? What does the Forbes writer, Judy Begehr, say about how content will impact the IMC? Why is this important? Incorporate concepts and examples from this week’s lecture in your post.

Discussion 2

Where do the IMC communications tactics fit within the marketing management flow chart and why? Why is it necessary to create integration and consistency with current and potential customers? Incorporate concepts and examples from this week’s lecture in your post. Respond to at least two of your classmates’ posts.

week 1 assignment

Concept of Branding

Assess how branding has increased in the last few decades. Think of a brand; analyze how the organization developed its brand equity. Assess the influence of branding on an organization’s IMC.

The paper

  • Must be two to four double-spaced pages in length (excluding the title and reference pages) and formatted according to APA style as outlined in the Ashford Writing Center. (Links to an external site.)Links to an external site.
  • Must include a separate title page with the following:Must use at least two scholarly sources in addition to the course text.
    • Title of paper
    • Student’s name
    • Course name and number
    • Instructor’s name
    • Date submitted
  • Must document all sources in APA style as outlined in the Ashford Writing Center.
  • Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.

Ogden, J. R., & Ogden, D. T. (2014). Utilizing a strategic marketing approach to managing marketing communications. San Diego, CA: Bridgepoint Education, Inc.

UNIT 3 IP and 4DB

Unit 3 IP

Type: Individual Project

Unit:  Marketing Techniques and Strategies in Health Care

Due Date:  Wed, 9/6/17

Deliverable Length:  700 words

Both social media and the Internet have changed the way that health care organizations market to their target populations. Complete the following:

  • You have been asked by the chief executive officer (CEO) of a local health care organization in your city or town to create a viable social media strategy for the target market.
  • Additionally, he asks that you develop a marketing research tool that will help the organization understand its target market.
  • Use the city data from your Unit 2 Discussion Board assignment to assist you in the creation of the social media strategy.
  • The use of APA Style and at least 3 references in required.

UNIT 4 DB

Type: Discussion Board

Unit:  The Marketing Process

Due Date:  Tue, 9/12/17

Deliverable Length:  300 words

Primary Task Response: Within the Discussion Board area, write 300 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.

Health care is changing rapidly, and health care marketers must be prepared to face the challenges the future will bring. Discuss the following:

  • Examine and discuss 2 emerging trends in health care.
  • Analyze what the health care marketer can do to address the challenges that are associated with those trends.